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Publicity Hound Archives

Book Marketing

Booklet author wants to attract licensees, publicity

Hugo Tschudin of River Vale, N.J. writes: “My booklet, Wake Up to Abundant Energy: 113 Ways to Make it Easy to ‘Rise and Shine,’ takes the struggle out of getting up in the morning. “I’d like to find licensees who could buy the booklets in bulk to give away to customers who request a catalog,… Read More

25 Reasons to Hate Facebook

The Publicity Hound’s Tips of the Week Issue #452 May 26, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue =============================== 1. 25 Reasons to Hate Facebook 2. Getting onto Oprah 3. How Oprah Expert Got onto CNBC 4. Ask the Politicians for Help 5. How to Promote… Read More

Everlasting Matrimony book needs promotion ideas

Publicity Hound Sheryl P. Kurland of Orlando, FL writes: With Valentine’s Day just around the corner, which is a logical tie-in to my product, I need some new, exciting, low-cost ideas prior to the holiday to stimulate Valentine’s Day book sales. I’m the author of the self-published Everlasting Matrimony: Pearls Of Wisdom From Couples Married… Read More

Product publicity is easier if you can get into gift sections

If you have a consumer product that would make a great gift for Mother’s Day, Father’s Day, Graduation Day, or the holidays, try to get into one of the many holiday gift sections featured by newspapers and magazines, or featured in holiday gift coverage on TV and radio. Most of this coverage does NOT require that… Read More

Temper Tantrum Handbook author wants promotion ideas

Judy Colbert of of Crofton, Maryland writes: I’m launching my latest book, Temper Tantrum Common Sense Handbook. It contains information gathered from experts and websites, including suggestions on how to prevent tantrums, how to stop them, and how to live with them. It will be great for parents, family members, baby sitters, daycare operators, flight… Read More

Promote an ebook 26 ways–add to this list & you could win $50

If you’re trying to promote an ebook, there are enough things you can do to keep yourself busy for weeks and even months. That’s what I told my friend, Clarence Jones, when he emailed me this week asking for tips on how to promote his new ebook Computing Shortcuts for PCs. The tips are similar… Read More

Journals for puppy, kitten lovers need promotion ideas

Rik Feeney of Orlando, Florida writes: “I need help from fellow Hounds on how to best promote my new book, the Puppy Lover’s Journal. “It’s made up of 104 lined journal pages with pictures of cute little puppies of several different breeds on the bottom outside corner of each page. Since it’s a journal, you… Read More

How to promote a book signing for a book about Bi’aaatches

Roz Wolf of Los Angeles, California writes: I have a fun but strange book title to promote. “How To Woo A Bi’aaatch: The Key To Attracting Females” by Brian Zoozoo is a guide that speaks to a generation of single men and curious women aged 18-35. The word Bi’aaatch is slang for “a woman who… Read More

Publisher needs to promote humorous stories of quadriplegic

Susan Carter of Bloomington, Minnesota writes: “I own a small book publishing company and recently took on a project that’s near and dear to my heart: a memoir of the life of a man who has lived as a quadriplegic for more than 40 years. “It’s particularly relevant to returning vets who have sustained spinal cord injuries and amputations,… Read More

Author needs list of book clubs, book discussion groups

Larry Richards of Raleigh, North Carolina asks: “Where can an author get accurate information about the many book clubs and book discussion groups that exist in the U.S.? “My book is titled The Blind Prophet, one of six books in my Invisible War series, and it’s a story about angels and demons. It should be… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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