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Publicity Hound Archives

Book Marketing

Help Readers Find Your Books

Issue #745 Aug. 27, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Help Readers Find Your Books How to Use Facebook’s Embed Code Crisis Guidebook Needs Writers Hound Video of the Week This Week in the Hound House: I found a spectacular new place to take Bogie for a… Read More

Use Google Alerts to form relationships with journalists and get valuable free publicity

You probably already know how to use Google Alerts to discover stories that have been written about you or your topic. But do you know how to take the next important step that will practically force journalists to pay attention to you? It’s fairly easy. And Mark Amtower does it regularly. Let Google Do the… Read More

Children’s authors: How to sell hundreds of books by visiting schools

This guest post was written by Kevin Gerard, a fantasy adventure author whose books for young adults include the series Conor and the Crossworlds series and Diego’s Dragon.  Follow him on Twitter.   *     *     *       By Kevin Gerard If you write children’s novels, school visits are an enjoyable… Read More

Help Bloggers Promote You

Issue #736 July 23, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Help Bloggers Promote You Smartphones Banned at Weddings Free Training for Authors Hound Video of the Week This Week in the Hound House: I’m hosting my Garden Club meeting on Thursday night and presenting a program on… Read More

Publicists: Grab a free listing in Writer’s Market Directory

Independent Publicists: If you need more clients, don’t miss this opportunity. Writers Market, which publishes the giant annual directory, is compiling its 2014 Guide to Self-Publishing, and needs more independent publicists to submit information for a free listing.  Readers include self-publishing companies, freelance editors, and others who provide services for self-publishers. If you’re an independent publicist,… Read More

Dog Tweets–Here’s what “off the record” really means when interviewing with a journalist

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Here’s what “off the record” really means when interviewing with a journalist.  This is an interesting topic for a presentation! Here are three ProfNet experts who answer all your questions about the… Read More

Safety net saves you from Internet marketing rip-offs

Have you evey been invited to a free event hosted by an Internet marketer who promises you’ll walk away a lot smarter, and then you get to the event and find out it’s nothing but a sleazy pitchfest for a $2,000 product? What about those expensive “systems” pushed by Internet marketers who claim they will… Read More

9 book marketing mistakes authors shouldn’t make

If you’ve written a book, or want to write one, you’ll want to read the guest blog post I wrote for The Book Designer Blog titled Do You Know These 9 Huge Marketing Opportunities Even Smart Authors Miss? In the Comments, one reader asked, “How can I get these tips printed on my mouse pad?… Read More

Dog Tweets—How to link multiple editions of your book on Amazon

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. How to link multiple editions of your book on Amazon. Have you ever wondered what happens when you publish a new, revised edition of your book (with a new ISBN) and make… Read More

Online marketing tips galore in Red Hot Internet Publicity

I’m honored that book marketing expert Penny Sansevieri asked me to write the Foreword to her new book, Red Hot Internet Publicity.   She’s one of my Publicity Hounds, and she presented two fabulous sessions last week at Author U in Denver, where I also spoke. Even though I already hosted a webinar with Penny a few… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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