Blogging

The difference between journalists and bloggers

Many PR people have added bloggers to their media contact lists–and for good reason. Bloggers are making a name for themselves as legitimate news breakers, commentators and opinion-shapers. If you’re pitching your story to bloggers, you must understand the difference between a “real” journalist and a blogger. Journalists understand lingo such as exclusives, embargoes and… Read More

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.