If you pitch bloggers as part of your PR campaign and you have a topic that ties into parenting, Latino issues, heritage/culture, cooking, recipes, beauty, fashion, art or technology, consider pitching Latina bloggers. Results of the 2010 Latina Bloguera Survey taken by Latinos in Social Media (LATISM for short), show that even though the number of blogueras has been climbing… Read More
Blogging
60 Ways to be Influential Online
The Publicity Hound’s Tips of the Week Issue #523 Sept. 14, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. 60 Ways to be Influential Online 2. Newspaper Ezines 3. Oprah’s Opulence Can Fool You 4. How to Find Content for a B2B Blog 5. Save… Read More
Link Surveys & Social Media
The Publicity Hound’s Tips of the Week Issue #522 Sept. 7, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Link Surveys & Social Media 2. Create Your Own Cartoon 3. You Must be on Listorious 4. Promote Others on Shoutworthy 5. Magic Phrases for More… Read More
Betting on the Bush Tax Cuts
The Publicity Hound’s Tips of the Week Issue #521 Sept. 1, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Betting on the Bush Tax Cuts 2. Sales Leads from Your Blog 3. How to Get Onto Twitter Lists 4. Fun Ideas for a Pizza Shop… Read More
Grab Attention on LinkedIn
The Publicity Hound’s Tips of the Week Issue #517 Aug. 10, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Grab Attention on LinkedIn 2. What’s Your #1 Free PR Tool? 3. How Others Perceive You on Twitter 4. Make Money While Writing Your Book 5.… Read More
13 fun, easy ways to find content for your blog
The next time you’re looking for a topic for your blog, ask yourself these three questions, suggested by small business marketing coach Sydni Craig-Hart in 5 Simple Steps to Generate Relevant Content for Your Blog: 1. What’s keeping your clients up at night? 2. What’s the biggest challenge or problem they’re facing right now? 3. What… Read More
Five Killer Social Media Strategies
The Publicity Hound’s Tips of the Week Issue #515 July 27, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Five Killer Social Media Strategies 2. How to Get on Top TV Shows 3. Book Bloggers 4. Subject Lines That Scream “Open!” 5. Help This Hound… Read More
7 ways blogging makes you and your employees smarter
By now, you’ve probably read most of the arguments on why companies should be blogging. But here’s one you don’t read about very much. Blogging makes you smarter. And that goes for your employees, too, if they’re posting to your blog. Almost every time I write here, I do research, even if it’s simply Googling… Read More
How to write a guest post for my publicity blog
I love exposing readers of this blog to new viewpoints related to publicity, even if they disagree with mine. Topics can include anything dealing with traditional publicity to reviews for books and products that deal with publicity, online marketing, self-promotion or social media. I’m not interested in posts that aren’t related to those topics. Truth is,… Read More
A Poop-Free Zone
The Publicity Hound’s Tips of the Week Issue #514 July 20, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. A Poop-Free Zone 2. How to Follow Up 3. Five Social Media Tactics 4. Your Survey Questions Answered 5. Back-to-School Stories 6. Hound Joke of the… Read More