Blogging

Make your pet a celebrity to help promote your small business

Just as Joan Stewart is The Publicity Hound, I’m tied to my famous cat, Simon Teakettle. Dubbed “the cat who owns the company” in an article in Business Week and on MSNBC.com, his persona has gone through three actual feline incarnations, but the company name, Simon Teakettle Ink, and the website remain constant. Naming your… Read More

Would you dare fact-check a journalist’s article in red pencil and post it online?

In the old days, if a journalist wrote a news article or opinion column that you believed was inaccurate or unfair, you had only three options: Back then, only newspapers, magazines, TV and radio were the media. Today, you are the media too. Your platform might not be as big as theirs, but you have… Read More

How to Promote in a Guest Post

Issue #826 June 14, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue How to Promote in a Guest Post Juicy Freebies for Opt-ins How to be a Guest on National TV Hound Video of the Week This Weekend in the Hound House: If you want to keep mosquitoes at… Read More

Write More Than One Bio

Issue #821 May 27, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Write More Than One Bio The Typo Police Wanted: Guest Bloggers Hound Video of the Week This Week in the Hound House: I’m nursing only one wound from the weekend in the garden. I bought an 18-inch… Read More

Raves for Media Kit Templates

Issue #820 May 24, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Raves for Media Kit Templates PR Bloggers Calling It Quits Would You Use Photos This Big? Hound Photos of the Week This Weekend in the Hound House: My Garden club’s annual plant sale is today. I’ll return… Read More

Blog More, Facebook Less

Issue #805 April 1, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Blog More, Facebook Less Danger: Guest Blog Post Links Lots of Help for My Slogan Hound Video of the Week This Week in the Hound House: I’m telling everybody in town about the newest addition to our… Read More

A Tip Jar at Your Blog

Issue #802 March 22, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue A Tip Jar at Your Blog Your “We We” Score How to Help Stores Sell Your Books Hound Video of the Week This Week in the Hound House: I’m dreading my back-to-back appointments on Monday with two… Read More

Reviews Sell Products

Issue #791 Feb. 8, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Reviews Sell Products Drive More Traffic to Your Blog New Posts at My Blog Hound Video of the Week This Weekend in the Hound House: I’m laying low this weekend, following through on many of the tips… Read More

11 things authors must know about book publicity to create a best-seller

Two days ago, I shared 11 book publishing tips I learned from book shepherd Judith Briles, book distribution expert Amy Collins and social media expert Georgia McCabe, who presented with me on the recent Publishing at Sea cruise to the western Caribbean. Today, I’m sharing 11 things I taught during my own presentations.… Read More