Roger Ellerton of Ottawa, Ontario, Canada writes: “I am the author of ‘Live Your Dreams Let Reality Catch Up—NLP and Common Sense for Coaches, Managers and You.’ My book was published a year ago but I want more publicity. “I’ve submitted articles to article directories, donated copies to libraries, distributed press releases locally and will do… Read More
Authors & Publishers
Turn your book into a Hollywood movie
So, you think Hollywood will go ga-ga over your book? Not so fast. Lots of authors think the same thing. And if you want to break through all that competition, you have to take the right steps. Rick Frishman of Planned Television Arts is offering a free teleseminar from 8 to 9 p.m. Eastern Time on Wednesday, January… Read More
Embrodiery author needs book marketing tips
Yvette Stanton Sydney, Australia writes: “I am the Australian publisher of a small, but growing range of embroidery books. I am about to launch two onto the U.S. market. I’d love suggestions of how make a big splash in a very niche pond. “The market is predominantly women, many of whom love counted cross-stitch and needlepoint.… Read More
Publicity tips for getting mentioned in books
Once of the best ways to generate publicity for your product, service, cause or issue is to be mentioned in somebody else’s book. I was reminded of that today, when the UPS guy delivered a copy of “Make Your Business Survive and Thrive!—100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small… Read More
John Kremer offers media contacts
Book marketing expert John Kremer is publishing a daily “Kremer 100 PR” newsletter featuring key media contacts—editors, book reviewers, radio and TV producers, magazines, newspapers, syndicated columnists, etc. For only $30 a year, he’ll deliver a newsletter direct to your desktop Monday through Friday. That’s a piddly $2.50 a month. When I first saw this price, I thought… Read More
Book about anxiety needs marketing tips
Carolyn Chambers Clark of Englewood, Florida writes: “I’ve written the book ‘Living Well with Anxiety: What Your Doctor Doesn’t Tell You…That You Need to Know.’ “Anxiety can take over our world, causing dizziness, stammering, heart palpitations, trembling, shaking, unreasonable fears, panic attacks that seem like heart attacks, obsessive thoughts and behaviors, discomfort in confining or… Read More
Author reads to kids on YouTube
Author Dora Crow wrote to tell me about a clever way she’s using YouTube to promote her book. She writes: “In order to share the story of Winky & Wonder, I’ve begun reading my children’s book on YouTube as an online ‘Children’s Storytime.’ I uploaded the prologue a few days ago, and today I uploaded the… Read More
Celebrity addresses are easier to get with this service
Celebrity addresses are a closely guarded secret. So what do you do if you’re hoping to contact a celebrity and ask if they’ll appear at your special event? Getting contact information for the celebrity is next to impossible, but getting in touch with the people in their inner circle isn’t. The best service for contacting a celebrity’s agent, manager,… Read More
Book about saving the ocean needs publicity tips
Publicity Hound jean Logan of Alexandria, Virginia writes: “I work for a very small nonprofit called the Blue Frontier Campaign. We are building a grassroots movement for ocean and coastal health (we call it the Seaweed Rebellion). We try to teach people that the actions they take in their everyday lives affect ocean health, from… Read More
Children’s book about divorce needs marketing tips
Author DK Simoneau of Lakewood, Colorado writes: “I have written a children’s picture book, ‘We’re Having A Tuesday’ that focuses on the issue of divorce. It goes beyond the typical book that centers on divorce not being the child’s fault. Instead, it’s a communication tool meant to help children and adults discuss the frustrations of… Read More