Authors Marketing

How to Use Periscope for Publicity, PR and Promotion

Yesterday’s guest post by Roshanda Platt on how to show your personality with Periscope’s live streaming got me thinking about ways you can use 2015’s most popular app in a publicity or promotion campaign. Periscope is the easiest way to broadcast live video from your phone, enabling you to share what’s happening around you — with the whole… Read More

5 Tips for Selling Books or Products on Radio

Radio can be a goldmine for you if you have a book or product to sell, you can pitch a good hook to get onto the show, and you can give the station a compelling interview. And you don’t have to appear only on big stations. Shows devoted to niche topics have loyal listeners. Here… Read More

Dog Tweets–11 ways to Use Google Alerts to Get More Visibility Online and Off

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 11 ways to use Google Alerts to get more visibility online and off.Google has a very useful free alert service which can help you get more visibility, both online and offline. 4… Read More

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.