Author Marketing

Why your author media kit needs four bios–free training Sept. 25

You send an email pitch to a freelance writer who writes about the same topic as your new book. He tells you he’s interested and asks you to send the PDF version along with your digital Media Kit. You’re elated and can hardly wait to read the article. But he’s working from home, where his… Read More

How to Follow Up Pitches

Issue #853 Sept. 20, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue How to Follow Up Pitches More NYT Bestsellers Lists Media Kits for Indie Authors Hound Joke of the Week This Weekend in the Hound House: This time of year, my cellar should be crammed with fruits and… Read More

Set a Guinness Record

Issue #852 Sept. 16, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Set a Guinness Record How to Market Your Event Cruise Deadline Extended Hound Video of the Week This Week in the Hound House: I’m trying to calm the fears of a few readers who wrote about the… Read More

What Makes Images Go Viral

Issue #844 Aug. 19, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue What Makes Images Go Viral Book Publicity Ideas Create Your Own Holiday Hound Video of the Week This Week in the Hound House: Thanks to Publicity Hound Andy Perdue for sharing the link to the Mashable blog… Read More

How to Take a Great Selfie

Issue #843 Aug. 16, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue How to Take a Great Selfie Invite Media to Participate Authors, Play Dress-up Hound Video of the Week This Week in the Hound House: My friend and I are visiting Madison, Wisconsin this weekend for one of… Read More

When a Celebrity Dies…

Issue #842 Aug. 12 , 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue When a Celebrity Dies… Use Before-and-After Photos Publicity Ideas for Authors Hound Video of the Week This Week in the Hound House: What’s your favorite Robin Williams movie? Mine is “Good Morning, Vietnam.” Watch a clip of… Read More

Lurk on Message Boards

Issue #840 Aug. 5, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Lurk on Message Boards Free Training for Authors How to Get on Big TV Shows Hound Video of the Week This Week in the Hound House: What’s with the lousy watermelon this summer? I bought a red… Read More

Is Your Web URL Radio-Ready?

Issue #838 July 29, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Is Your Web URL Radio-Ready? Gorgeous Quotes, in Seconds Lots of Help for My Slogan Hound Video of the Week This Week in the Hound House: So many Publicity Hounds commented on Saturday’s item about cream puffs… Read More

Influencers You Haven’t Thought Of

Issue #837 July 22, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Influencers You Haven’t Thought Of Talk About the Weather Second Annual Authors Cruise Hound Video of the Week This Week in the Hound House: The slobs who infiltrated my beautiful little town on our annual Fish Day… Read More