You’ve heard of the “The Secret,” haven’t you?
It’s the best-selling hardcover book and DVD that tells people how to achieve what they want from their relationships, jobs, finances and future through positive thinking, gratitude for what they have, and envisioning what they want.
And Jim Labadie, who coaches personal trainers, has a terrific idea on how anybody can piggyback onto all the hype surrounding “The Secret.”
It has received a glut of publicity, including segments on “Oprah,” “Larry King Live,” “Ellen,” the “Today” show, and in top-tier newspapers and magazines like Newsweek.
Jim suggests contacting the media and letting them know how you use “The Secret,” or the law of attraction, in your business.
On Monday, in the Milwaukee Journal Sentinel, I saw an article featuring several business people and educators who commented on whether they’re believers (most are) or non-believers. And some of them provided concrete examples of their success.
Things to consider:
—Survey your members, students, parishioners, or group on whether they believe, and let the media know.
—Round up several business people in your industry or town and offer yourselves as sources for your local newspapers. Pitch the story to the news departments at local TV stations on the days when national shows like “Oprah” or “Ellen” are featuring the
topic. TV news crews love to offer “the local angle” on hot topics like this one.
—Pitch bloggers, and offer concrete examples of how “The Secret” has helped you in your personal or business life.
—How about trying to get onto the morning TV talk shows? “How to Get Booked on the Morning TV Talk Shows” walks you step-by-step through the entire process of how to get in front of–and convince–the powerful people who decide what they will feature on their programs each day. Many of them already have featured “The Secret” in some shape or form and there’s still time to piggyback onto this topic while it’s still hot.
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