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Story Ideas for Summer and Beyond

One of the most difficult parts of a publicity campaign is coming up with a constant stream of story ideas about your product, service, cause or issue.

Some Publicity Hounds, I’ve found, are so close to their own businesses that it’s difficult for them to identify the things that most people would find interesting.

The next several months provide lots of opportunities for piggybacking onto events like high school proms and graduations, Mother’s Day and Father’s Day, school vacation, summer vacation, travel, warm-weather entertainment, and health issues like sunburn, bug bites and dehydration.

TV producer Shawne Duperon and I thought it would be fun to brainstorm as many ideas as possible. She knows TV better than anybody, and I come from a newspaper background and know what kinds of story ideas editors love. Together, we came up with 219 story ideas.

We recorded two teleseminars that are available on CD, and each comes with a list of all the ideas that you can download for that six-month period as soon as your order has been approved. Steal our ideas and use them during months when you’re coming up dry.

Read more about “116 WOW! Story Ideas from January through June”
at https://www.publicityhound.com/blog/116storyideas

Then check out “103 Sizzling Story Ideas from July through December”
at https://www.publicityhound.com/blog/103storyideas

by Joan Stewart on April 24, 2008

Filed Under: Publicity Blog Tagged With: Press Release Ideas

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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