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Publicity Hound Archives

Special events publicity: 11 tips to draw a crowd

If you’re planning a special event large or small, stop losing sleep about how to draw a crowd.

Check out my 11 tips on how to just that. It’s at the new WomenCorp website, an online magazine for business women that’s featuring me as one of the guest experts.

No more excuses or worries about who will—or won’t—show up at your event.   

They even have a contest for subscribers. You could win a free flip video camera by sharing your success story.  Winners will be featured in the magazine.

by Joan Stewart on September 25, 2007

Filed Under: Publicity Blog Tagged With: Contests, Events, Marketing, News & Events, Promotions

Reader Interactions

Comments

  1. Chris Benevich says

    September 26, 2007 at 2:52 am

    Joan, those are awesome tips! I would humbly add that the location of the event can play a big part in drawing your target audience.

    For example, a recreational organization I worked with years ago held a fitness event adjacent to Chicago’s lakefront path in the middle of the summer. Everyone who drove by on Lake Shore Drive, putted by on a boat, skated, biked, etc. could see the performance. Nearby steps provided convenient seating. Of course, the emcee promoted the info table nearby. And, plenty of roped-off “white space” offered a safety zone between the performance and passers-by.

    While I’m here, thank you for your weekly e-newsletter, “The Publicity Hound’s Tips of the Week.” I’ll be exploring your ideas about becoming a better-known expert writing consultant. Great job, Joan!

    Reply

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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