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Pitch Christmas story ideas early

I heard a news report yesterday that many retailers already had stocked their shelves with Christmas decorations and gift items a week before Halloween.

Why? Because they’re hoping to get your money before the utility companies do. Skyrocketing natural gas prices this winter might force consumers to spend less on holiday gifts once they see their November and December utility bills. So retailers are hoping to entice shoppers to buy gifts extra early.

Publicity Hounds who are pitching stories about products or services that would make great gifts should follow their lead and start pitching now. Don’t wait until after Thanksgiving.

by Joan Stewart on November 1, 2005

Filed Under: Publicity Blog Tagged With: Holidays, Pitching

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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