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Learn 5 legal issues for online businesses

If you write articles, create information products, blog or create, publish and distribute any kind of content online, you must know how to protect yourself from the scoundrels who might be tempted to steal your content.   

My colleagues, Denise Wakeman and Patsi Krakoff, aka The Blog Squad, are presenting a teleseminar on legal issues affecting online professionals.

You hear copyright infringement horror stories all the time—lazy and unethical people can steal your website copy and publish it as their own.

If you’re honest, the law is usually on your side. But sometimes it can go against you if you haven’t taken the time to protect yourself, your business, and your creative assets.

You need to know what the law protects and what it doesn’t. To ignore this part of your business is to risk losing it all.

The Blog Squad will interview Jay Hollander, an intellectual property attorney, during a teleseminar  at 6 p.m. Eastern Time on Tuesday, October 30.  You’ll learn about the five key legal issues you must know and pay attention to if you’re doing business online:

1. How should one select and protect a trademark?

2. How does one identify copyrightable creative works and use copyright law to protect their work?

3. How do you identify and protect company trade secrets?

4. How do you secure legal ownership and property rights to websites created for you by others?

5. How do you reduce the threat of being sued for intellectual property infringement by you or those who contribute to your blog, website or information products?

Register here. In addition to participating on the live call, you’ll get the program on CD and shipping is free.

by Joan Stewart on October 28, 2007

Filed Under: Online Marketing Tagged With: Writing Articles

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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