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PR Writing Tip: 200 Powerful Words to Use Instead of ‘Good’

Work-related words to use instead of "good"

If you want to add sizzle to your PR materials, or anything you write, start by eliminating lazy words.

A word I catch myself using, especially when I’m in a hurry, is “good.” Thanks to  Custom-Writing.org, which writes academic papers, for a helpful infographic of 200 Powerful Words to Use instead. The photo above shows only one category of words: those used to describe work. Other categories include words for describing:

Taste

A performance

A book

A movie

A holiday

An opportunity

A change

A personality

A smile

An idea

A cafe

An exhibition

A view

An achievement

An adventure

A question

A look

Abilities

Don’t Print This Writing Cheat Sheet

When Jack Milgram of Custom-writing.org email me this week and shared the infographic, I told him I’d love to see the text in a Word document suitable for printing and posting on a bulletin board so we don’t have to waste all that ink for a clunky infographic, especially if we’re printing multiple copies for others in the office. He loved the idea and said he’ll add a link to the blog post. Stay tuned…

More Lazy Words and How to Strengthen Your Writing

Also see these lists, perfect for strengthening and toning your writing muscle:

50 alternatives to the word ‘excited’ by Laura Hale Brockway

41 alternatives to the word cool, also by Laura Hale Brockway

20 fabulous alternatives to the word awesome by Laura Pepper Wu

Alternatives to the word ‘but’ for academic writing by ProofreadMyDoc.com

Have you found similar lists? Share the link in the Comments. 

If you’re a wordsmith, see my guidelines on how to pitch a guest blog post for The Publicity Hound’s blog.  

by Joan Stewart on November 4, 2016

Filed Under: Content Creation Tagged With: Free PR Tools, Improve Writing Skills, PR Writing, Writing Articles

Reader Interactions

Comments

  1. Karl Koning says

    November 5, 2016 at 10:03 am

    Check out IEW Institute for Excellence in Writing. They have an exceptional routine for teaching writing to youth. Word lists for many ‘banned’ words such as like, see, good and many others.

    Reply
    • Joan Stewart says

      November 5, 2016 at 1:43 pm

      Thanks for tipping us off to this site, Karl. But I can’t find any of the lists you mentioned. Can you provide a link?

      Reply
  2. Annette Pedersen says

    November 25, 2016 at 1:27 am

    I absolutely LOVE this post! Thank you for all the word knowledge!

    Reply
    • Joan Stewart says

      November 25, 2016 at 7:55 am

      Glad to help, Annette. That list is a keeper.

      Reply

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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