• Skip to main content
  • Skip to primary sidebar

Publicity Hound Archives

What rich authors know that poor authors don’t

a poor author's empty pockerI’ve seen this happen repeatedly and it breaks my heart every time.

An author ties up three years of her life and takes out a second mortgage on the house to write, publish, distribute and promote her  book. If the book fails, she fails. And she has nothing to show for it.

That’s how poor authors do it. 

Rich authors use the book as a calling card to upsell readers to a wide variety of other products and services like coaching programs, board games, wall calendars, membership programs, and more.  That’s one of the key differences between rich authors and poor authors.  

Learn the other six at a free 75-minute telephone seminar hosted by Steve Harrison of Radio-TV Interview Report, at your choice of two times: 2 or 7 p.m. Eastern Time on Thursday, Sept. 20. The call is free. But I promote it as a compensated affiliate because I’ve seen hundreds of authors miss this important distinction and tie up their life’s savings in cardboard boxes of books they can’t sell.  

Register for the call, “How to Achieve A Lot More Success As An Author By Discovering The Seven Things Rich Authors Know That Poor Authors Don’t.”

 

by Joan Stewart on September 15, 2012

Filed Under: Content Creation Tagged With: Authors & Publishers

Reader Interactions

Share Your Two Cents Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

Archives

  • 89 Press Release Tips
  • Author Email Bootcamp
  • Blogging
  • Content Creation
  • Facebook
  • LinkedIn
  • Off Topic
  • Online Marketing
  • Print Media
  • Public Relations
  • Publicity
  • Publicity Blog
  • Publicity Tips
  • Small Business Marketing
  • Social Media
  • TV & Radio
  • Twitter
  • Uncategorized

© Copyright Jack Alltrade & Associates 2025 · Purely Supplemental™ is a trademark of Jack Alltrade & Associates