The next time you write a headline for a blog post or an article, think of a headline that plants in the reader’s mind an indelible photo, or paints a picture.
I found one that I love this morning.
It accompanies an article by Vin Montello in one of last year’s issue of The Net Effect, the magazine for membership of Stompernet, the membership site for Internet marketers. And when I read it, I liked it so much that I went back and read it two more times.
11 Secrets to Writing E-Mails That Suck Cash Out of Pockets
Like a Carwash Vacuum Sucks Change from Your Ashtray
For more examples of Montello’s headlines, visit Marketing Clambake blog.
What headline have you read recently that paints a picture? Or which have you written that do so?
[…] boring. Use a headline to paint a picture and notice how long that headline is. […]