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A Big Mistake Non-fiction Authors Make

It’s one of the biggest boo-boos you can make if you’re writing a non-fiction book.  Hundreds of authors make it daily, and then suffer the consequences.

They write books without first creating spin-off products and services to sell to people who buy the book and love it.

That might not sound like a big deal.  But after working with more than 9,300 authors over the last 19 years, Steve Harrison has learned rich authors simply do seven key things differently than poor authors.

One of them is that successful authors in the top echelon make most of their money from things like board games, calendars, boot camps, consulting, membership websites, mentor programs, coaching clients, and anything else that can be tied into the topic of their books.

He’ll discuss that mistake and six others during a free 75-minute teleseminar called “How to Achieve A Lot More Success As An Author By Discovering The Seven Things Rich Authors Know That Poor Authors Don’t” on Thursday, Oct. 4.  Choose from two times: 2 p. m. Eastern (11 a.m. Pacific) or 7 p.m. Eastern (4 p.m. Pacific).

Like many free teleseminars, this call will whet your appetite for a seminar he is hosting that walks authors step-by-step through the entire process of spin-off products and services, and other success strategies.

Sign up for the teleseminar at http://tinyurl.com/2onv6b

by Joan Stewart on October 14, 2007

Filed Under: Content Creation Tagged With: Authors & Publishers, Book Marketing

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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