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Artists, learn the 10 qualities of a marketing plan

Alyson StanfieldWhen it comes to teaching artists about marketing, Alyson Stanfield is right up there at the top of the list as one of the premiere art marketing experts.

If you’re selling artwork of any kind, from portraits to garden art, you ‘ll want to listen to the interview she did with Ariane Goodwin on the 10 qualities of an art marketing plan.

It will whet your appetite for the third annual 2009 smARTist Telesummit which Ariane will host next month. Alyson and I will join several other speakers and teach artists how to turn their hobby into a successful art career. I’ll be sharing 25 tips on how artists can use social networking, and I’ve got some great case studies from artists who are using sites like Twitter and Facebook to make the cash register ring.

As you’re listening to Alyson’sinterview, ask yourself these four questions:

  1. How many of the 10 qualities does your own marketing plan have?
  2. How many are no-brainers?
  3. How many need more polishing?
  4. Which ones are missing altogether from your art marketing plan?

Hope to see you next month at the telesummit.

by Joan Stewart on December 24, 2008

Filed Under: Publicity Blog Tagged With: Marketing, Promotions, Target Market

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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