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Publicity Hound Archives

TV & Radio

YachtBuddy.com wants news about sailing events

Do you have news about sailing events, boat shows, yacht launches or speedboat trials? If so, YachtBuddy.com, based in Antigua, wants it, as well as yacht brokerage news. “We would like yacht and marine product reviews and articles too. If it would fit in a yacht magazine it would be suitable. Photos are encouraged.” Go… Read More

Doing TV interviews? Don’t overuse the reporter’s name

The best sales people address a person by name when trying to sell them something.  But if a TV reporter is interviewing you, don’t overdo it. That’s the advice from Michigan TV reporter Shawne Duperon.  “During a live interview, if you keep repeating the reporter or anchor’s name, it can sound and look really weird.… Read More

Optimist International wants tips for distributing PSAs

This week’s “Help This Hound” question is from Carrollyn Cox of Virginia Beach: “I need help with distribution of video/TV public service announcements I just produced for Optimist International (at very little cost, I might add). “I know how to personally approach local media, the public access channels and the local cable company. But we… Read More

NPR a great place for coverage of the arts

My daily newspaper, the Milwaukee Journal Sentinel, is among “the incredible shrinking newspapers” I wrote about a few weeks ago.  I don’t know if it has laid off staff like other big newspapers throughout the U.S., but the page width is slimmer than it used to be.  If your newspaper is also shrinking, coverage of the arts… Read More

Why most Oprah fans need an ebook on how to pitch

Women’s Wear Daily says the staff at “O, the Oprah Magazine” isn’t pleased with Susan Harrow’s new ebook “Get into O Magazine.” And WWD doesn’t seem to be either, based on this review. But reviewer Amy Wicks doesn’t present a very convincing argument. Some of Susan’s “secrets,” she says, are “relatively commonsensical topics” that anyone can learn just by picking up the… Read More

Candy addicts wanted for TV news magazine

A national TV news magazine is looking for two recovering candy addicts willing to talk about their addiction. Connie Bennett, author of the new book “Sugar Shock,” says the producers have contacted her and asked her to find two people who have been off sugar for at least a year and are willing to talk… Read More

Public Radio International producer shares pitching tips

Thinking of pitching public radio with your story? If so, first read these pitching tips from Charles Munroe-Kane, courtesy of Bulldog Reporter. Munroe-Kane produces “To The Best of Our Knowledge” and “Zorba Paster on Your Health” for Public Radio International and says he isn’t interested in breaking news events but, rather, a “cultural” look at the… Read More

A national TV show is yours for $400 a month

If you’ve always wanted to have your own national TV show, but you don’t have the energy to make all the right contacts in New York or Hollywood, that’s OK. You can have your own show for less than $400 a month. Don’t have $400 to spend? You can have the show anyway and actually make a profit by selling sponsorships.… Read More

Want to be an expert? Listen to my radio interview

I was a guest on the Growing Your Business radio show with Fred Hueston and Lyna Farkas a few weeks ago, and I shared my best tips on how to become an expert, then promote your expertise online and offline. You can listen to the show here. I do this particular interview several times a month with radio… Read More

‘Pam & Buffy Show’ needs publicity in Atlanta

Jennifer Perry of Atlanta, Georgia writes: “My client, Pam Weeks, wrote and produced the Pam & Buffy television shows for children for years. The show is now distributed nationally by NIMCO, an education products company.  Buffy is a 6-foot sheepdog costumed character and performed a live interactive show with Pam for 15 years at the… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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