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Twitter

Twitter app helps promote Tweetups and other live events

If you’re promoting a Tweetup, an event where people who Twitter come together to meet in person, or an event that’s open to anyone regardless of whether they tweet—like a class, a book-signing, a fund-raiser, or a fashion show at a department store—check out Twtvite. Just fill in the blanks on the screen (event name, where,… Read More

Oprah, here are 5 ways to improve your Twitter bio

Dear Oprah: Welcome to the Twittersphere. The 324,821 followers you’ve managed to amass in two days put to shame the measly 6,572 I’ve attracted in about a year. But I can’t help myself. Please, please, do something a little more creative with your bio! “Live your best life” is fine. Unlike the 140-character limit for tweets, however, Twitter gives you 160… Read More

Hate Twitter? Claim your username to protect your brand

If you hate Twitter or refuse to Twitter, do just one thing that will take no more than a minute. It will save you aggravation later if you change your mind and decide to join the millions of smart Publicity Hounds who are twittering. Go to Twitter right now and claim your username so no one else… Read More

Massive Twitter directory lists tools, apps galore–bookmark it

One of the biggest frustrations with Twitter is staying on top of the hundreds of tools and apps that make Twittering faster and easier. When I hosted a teleseminar with Twitter expert Warren Whitlock last summer on How to Use Twitter to Amass an Army of Followers, Customers & Valuable Contacts—and Promote, he mentioned that there were hundreds of… Read More

Twitterers, do you ‘unfollow’ people who ‘unfollow’ you?

Dan Janal of Shorewood, MN, owner of PRLeads, writes: “I subscribe to UseQwitter.com which tells me when people stop following me on Twittter. “I recently became very active on Twitter and many people started following me—more than 400 in a week.  However, UseQwitter now tells me that 20 people have stopped following me.  “Was this a scam… Read More

How to use Twitter hashtags for promotion, publicity

If you’re planning a special event like an industry convention or a speaking engagement, even a teleseminar, invite the Twitter community to buzz about it. At the opening session, announce from the stage or your teleseminar call  that participants who tweet about the event should use a hashtag, and then tell them what tag you want… Read More

How Twitter can help you fix your toilet

The next time you have problems with your toilet, just check in with Scott Soncray, aka The Twitter Plumber, who goes by @stoncray. Scott, director of communications for a nonprofit, is one of the thousands–perhaps millions of Twitterers–who helps a fellow Twitterer in need. Take, for example, the annoying problem of a running toilet. When PR pro Judy Lederman of JSL Publicity &… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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