If you aren’t among the more than 20 million people on Twitter, you may feel like you’re late to the party. That’s OK. There’s no reason to be ashamed or embarrassed that you don’t understand what all the fuss is about. Twitter, I’ve discovered, is one of the best and quickest ways to build a… Read More
Social Media
9 ways to use Flickr to promote your business
This guest post was written by David Murton. David has been helping companies build and maintain their online relationships with customers since 2006. He is also a professional writer and webmaster, with a particular interest in the open source Drupal platform. On a more personal note, David is an avid piano and accordion player, drawn especially to… Read More
The Top 13 self-defeating practices on LinkedIn
If you’re on LinkedIn, and even if you have an impressive number of connections, you might be making critical mistakes that are robbing you of the ability to make those connections work for you. The Business2Community blog lists its Top 10 Self-Defeating LinkedIn Practices, such as a boring or outdated profile, using the site to… Read More
Mari Smith to share her Facebook ‘pot of glue’ Wednesday
Why is it that some people have so much trouble generating interest in their Facebook pages? Yet other people, like Mari Smith, one of the world’s foremost experts on Facebook, seem to have a big pot of glue that they slather onto their pages and capture whoever happens to stop by? Mari’s glue is in the… Read More
Facebook, inflight mag titles added to inventory close-out
I thought I had caught all the out-of-date products when I went through my inventory a week ago, to prepare for my close-out sale that’s been under way for a week. But I found two more that I want to offer: 11 Ways to Avoid Missed Opportunities on Facebook (only $5, reduced from $49.95) Because… Read More
Install Google’s +1 button at your website and blog
When Google, the King of Search, gives Publicity Hounds an easy way to let our websites and blogs stand out, we need to embrace it with all four paws. The newest tool is the +1 button, shorthand for “this is pretty cool” or “you should check this out.” You’ll start seeing it popping up on websites and… Read More
Advanced LinkedIn training, even for newbies, today
A story about LinkedIn in today’s Wall Street Journal says the world’s largest business networking site gets one new member per second. Per second! That’s 60 per minute, or 86,400 new people per day. Many of them might want to do business with you. Will your profile, as written, make it easy for them to… Read More
LinkedIn Company Pages: Your giant business billboard
Cardinal Rule #1 in the world of social media: Don’t promote. Except, that is, if you’re on LinkedIn. The world’s largest business networking site has an often overlooked feature that serves as a giant billboard for your business, where you can spotlight all the products and services you can’t promote elsewhere. It’s called Company Pages.… Read More
3 tips for rewriting your LinkedIn profile & headline
Here are three helpful tips about how to write, or rewrite, your profile on LinkedIn: 1. Include keywords in the headline. That’s the short message that shows up next to your photo—and it’s the first thing people read when they see your profile. For better search engine optimization, use the same words that people… Read More
Monitor “(your brand) sucks” and do damage control
What nasty things are people saying about you online, even if they haven’t done business with you? Has somebody tried to buy a product at your website, but a glitch in your shopping cart wouldn’t put through the order? Have they called you, left a message, but no one has returned the call? Have they… Read More