Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 10 Most Common Things being Pinned on Pinterest. http://ow.ly/a9Ivc When the cops subpoena your Facebook information, here’s what Facebook sends the cops. http://ow.ly/a9HV2 50 Facebook facts that will fascinate small business. http://ow.ly/a9Yv8 Want more readers for your… Read More
Social Media
6 tips for becoming more persuasive on social media
This guest post is written by Lior Levin, a marketing consultant for a china inspection service company. He also consults for a neon sign store that offers custom outdoor neon signs. * * * By Lior Levin You may have noticed that many businesses and bloggers list the number of subscribers to their… Read More
How to boost the number of your friends on Goodreads
Confession: I hadn’t heard about Goodreads, the largest site for readers and book recommendations in the world, until I was preparing for a presentation at the Independent Book Publishers Association’s Publishing University last month on how authors can reach online communities of readers. I hurriedly signed up, promising myself to return to the site after the… Read More
How authors promote each other’s books on Pinterest
Carolyn Howard-Johnson read an item I included in today’s Publicity Hound’s Tips of the Week ezine on the clever Pinterest campaign launched by Kotex, and she emailed a great idea on how she her author friends promote each other’s books on Pinterest. “I just started Pinterest, but I’ve been applying lots of my general marketing… Read More
Career counselors, lawyers: Join the Facebook password debate
Career counselors, resume writers, HR directors, labor lawyers and job-seekers: If you want publicity, jump head-first into the debate over whether companies should be asking job applicants to turn over passwords to their accounts on Facebook and other social media sites. Even better, explain how you’re advising job applicants. Should they do as they’re told,… Read More
How I use Pinterest to link to old blog posts
Go ahead. Drool all you want over photos of those eight-layer chocolate mocha wedding cakes. While you’re at Pinterest scrolling through the thousands of enticing photos of strapless gowns, cute puppies, breath-taking sunsets and stiletto heels, I’ll be creating Boards around a common topic and using my pins, or images, to pull viewers back to… Read More
Pinterest: ‘Digital crack for women’ (Hooked yet?)
Washington Post columnist Petula Dvorak calls Pinterest, the wildly popular social media tool, “digital crack for women.” She’s addicted to it. So are millions of other women. (The guys are finally catching on.) And it’s time for Publicity Hounds everywhere to use this site to pull traffic. Pinterest, a digital pinboard that lets you… Read More
Dog Tweets — The very best way to receive a LinkedIn recommendation
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Retailers are missing where the customers REALLY are on Facebook. Are you? http://ow.ly/9saIt Too many authors give up after only 1 publisher rejects their title. Big mistake. Here’s why. http://ow.ly/9uoJu The very best way… Read More
Photos Rule, Video Drools: It’s Photography, Not Videos, That Engage Users
This guest post was written by Julie Anne Herrin, a self-described social media and marketing junkie who ferrets out the latest and greatest in mobile, traditional and social media. She works in marketing and public relations for Zimbio and StyleBistro. You can find her at her blog at CapturingtheCustomer.com and on Twitter at @JulieAnneHerrin. * … Read More
Pinterest: More than just bride’s dresses and cupcakes
It’s been around for two years. But in the last few months, interest in Pinterest, the social media site that lets you “pin” images onto a virtual corkboard, is off the charts. Before you start groaning because it’s one more thing to learn, check out these stats that prove the site, which appeals mostly to… Read More