When I checked my email this morning, somebody who I know invited me to answer a question she had posted at LinkedIn. She was asking for suggestions on how to promote something. Just as I started to answer it, I noticed that she was asking for a private answer, not a public one. I stopped in mid-sentence, left… Read More
How to get Google juice from your LinkedIn profile
The more inbound links to your website from authoritative websites, the more authoritative Google judges your own website and the more traffic it will deliver. And you get extra points from Google as well as traffic if those links include hyperlink text. For example, if someone links to my website at PublicityHound.com, I’d much rather… Read More
Use LinkedIn to promote–ethically and powerfully
Some people collect LinkedIn connections like they collect pennies in a big, empty mayonnaise jar. They add them one by one, watching the pile of names grow bigger and bigger. They keep track of how many connections they’ve made. And they feel pretty darn good when their list grows to 100. ..300…500 names and beyond.… Read More
Journalists search LinkedIn for ideas, topics, trends—and dirt
If you have a profile on LinkedIn, don’t be surprised if a journalist calls and says she found you there. Could be she’s an investigative reporter who’s digging up dirt on your former employer. Or maybe she’s just looking for story ideas, did a search at the site and your profile popped up. Check out 10… Read More
LinkedIn can provide comments from experts
When you’ve got a great headline for a how-to article you want to write, and you’re looking for experts to provide background or commentary on your topic, consider LinkedIn, the most popular social networking site for business people. Copyblogger explains that LinkedIn gives you access to millions of experts throughout the world—many of whom are eager to be quoted… Read More
Journalists search linkedin
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