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Print Media

Why magazines are losing readers: No page numbers

When I got my December issue of Wired magazine, it came with a bonus “Movies Rock” supplement. I spotted the headline “Martin Scorsese Unleashes His New Rolling Stones Concert Film” on the front cover and ripped open the plastic as quickly as I could. One of my pet peeves is the absence of page numbers on the covers of magazines… Read More

Entrepreneur columnist focuses on do-gooders

Entrepreneur magazine has a new column called “Doing Good,” featuring entrepreneurs whose business models are based on giving back to their communities as well as the world. It’s written by JJ Ramberg who, with her brother, runs GoodSearch, a successful search engine company that donates money to nonprofits and charities of your choosing, whenever you do… Read More

Wall Street Journal pitching tip: Show your warts

An article in the October 2007 issue of PR Tactics includes a great tip for pitching the Wall Street Journal and any other business publication. It’s courtesy of Gene Coulter, editorial director at Peppercom in New York and former news editor of the Money Investing section of the Journal. “You need to learn how to think like a… Read More

The Forward adds bureau to cover Jewish news in L.A.

  The Forward, an influential Jewish newspaper published in New York City,  is expanding its West Coast coverage, and has opened a Los Angeles bureau.  Staff reporter Rebecca Spence will cover a wide range of topics including politics, entertainment, local Jewish news and organizations. Spence has been a staff writer at the Forward on two separate occasions from… Read More

‘World of wealth’ is topic of new WSJ magazine

The Wall Street Journal is launching a monthly glossy magazine called Pursuits, designed to explore “the world of wealth.” It is expected to launch next September and be distributed with the Journal’s Saturday editions. Content will be available free online, outside the Journal’s paid subscription wall. An editor hasn’t been named, but Robert Frank, the… Read More

‘Lola’ new lifestyle magazine for Boston women

Boston-area Publicity Hounds will have a new magazine to pitch in November. It’s called “Lola,” and the free magazine will debut in 800 locations throughout greater Boston. Boston Globe Media, the publisher, calls it an “on-the-go lifestyle magazine that brings Boston women a best friend’s take on everything and anything that can make local life a little… Read More

Canadian magazines have their own blog

Keep up on all the news, views and reviews in Canadian magazines by reading the Canadian Magazines blog. It even has a job board that hooks up employers in the magazine industry with writers, photographers and others who are looking for jobs.  Thanks to Meg Weaver of Wooden Horse Publishing, whose excellent ezine tipped us off to… Read More

BusinessWeek Chicago to launch in November

If you’re pitching Chicago-area business news, watch for BusinessWeek Chicago to debut in November.   About 60,000 of BusinessWeek’s local subscribers and other Chicago-area businesses will receive the free-distribution magazine.  Michael Arndt, a senior correspondent in BusinessWeek’s local bureau, will be the editor. The magazine, he says, will focus on long, analytical articles. Each issue is expected to be about 36… Read More

Media interviews frightening? This card deck will help

At times, I dislike doing media interviews, particularly with reporters at top-tier publications whose interview style makes me feel rushed, or I suspect the journalist is either dense or biased. Crisis counselor Lou Hampton of the Hampton Group in Washington, D. C. says we don’t have to be afraid. He offers these six handy phrases to use during interviews: “Let… Read More

Fortune Small Business wants to know your financials

Small business owners are accustomed to doing media interviews without having to reveal information like their annual revenue. Most business journals, dailies and weeklies will cover a small business without that information. (See “How to Use Business Journals to Tell Your Story.”) But if you’re trying to get into Fortune Small Business, you must be willing… Read More

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