Publicity Hound Karen Pierce Gonzalez responded to last week’s item about the St. Louis politician who tried to embarrass a TV investigative reporter by answering the reporter’s question with comments about the reporter’s relationship with Jesus. He ended up embarrassing only himself. If you missed it, it’s the first item here: http://tinyurl.com/2uaubg Karen, who worked… Read More
Print Media
Chicago media expand opportunities for commentary
If you’re pitching Chicago-area media like The Chicago Tribune, The Sun-Times and Chicago Public Radio, you have more opportunities than ever before to promote a particular cause, or state your opinion on an issue of community interest. All three media outlets were represented on a panel at a recent meeting of the Publicity Club of Chicago. The… Read More
Newspaper, radio layoffs, buyouts can work to your advantage
It’s time to say buh-bye to some of your favorite reporters. Right now, all over the U.S., there’s an exodus of experienced, high-profile, high-priced journalists taking early retirement. To boost profits, newspapers are offering buy-outs to some of their veteran staff members who will be replaced with cheaper, less experienced reporters and editors. Here in… Read More
How can a blogger become a paid newspaper columnist?
Kelly Moore of Des Moines, Iowa writes: “I have been the number-one ‘community’ (just a fancy way of saying ‘unpaid’) blogger for a local magazine in our city for more than a year. The magazine is owned by our city’s daily newspaper. Consequently, I was able to find out that my page-views not only outshine… Read More
Why magazines are losing readers: No page numbers
When I got my December issue of Wired magazine, it came with a bonus “Movies Rock” supplement. I spotted the headline “Martin Scorsese Unleashes His New Rolling Stones Concert Film” on the front cover and ripped open the plastic as quickly as I could. One of my pet peeves is the absence of page numbers on the covers of magazines… Read More
Entrepreneur columnist focuses on do-gooders
Entrepreneur magazine has a new column called “Doing Good,” featuring entrepreneurs whose business models are based on giving back to their communities as well as the world. It’s written by JJ Ramberg who, with her brother, runs GoodSearch, a successful search engine company that donates money to nonprofits and charities of your choosing, whenever you do… Read More
Wall Street Journal pitching tip: Show your warts
An article in the October 2007 issue of PR Tactics includes a great tip for pitching the Wall Street Journal and any other business publication. It’s courtesy of Gene Coulter, editorial director at Peppercom in New York and former news editor of the Money Investing section of the Journal. “You need to learn how to think like a… Read More
The Forward adds bureau to cover Jewish news in L.A.
The Forward, an influential Jewish newspaper published in New York City, is expanding its West Coast coverage, and has opened a Los Angeles bureau. Staff reporter Rebecca Spence will cover a wide range of topics including politics, entertainment, local Jewish news and organizations. Spence has been a staff writer at the Forward on two separate occasions from… Read More
‘World of wealth’ is topic of new WSJ magazine
The Wall Street Journal is launching a monthly glossy magazine called Pursuits, designed to explore “the world of wealth.” It is expected to launch next September and be distributed with the Journal’s Saturday editions. Content will be available free online, outside the Journal’s paid subscription wall. An editor hasn’t been named, but Robert Frank, the… Read More
‘Lola’ new lifestyle magazine for Boston women
Boston-area Publicity Hounds will have a new magazine to pitch in November. It’s called “Lola,” and the free magazine will debut in 800 locations throughout greater Boston. Boston Globe Media, the publisher, calls it an “on-the-go lifestyle magazine that brings Boston women a best friend’s take on everything and anything that can make local life a little… Read More