Don’t be surprised if the newspaper, as we know it today, is gone a decade from now. But before it disappears, let’s give the newspapers that do an exceptional job their due. If you have a favorite local, regional or national newspaper that achieved something noteworthy in at least one area this past year, nominate it for Editor &… Read More
Print Media
Muck Rack lists 140+ journalists on Google+
It’s far too early to conclude whether Google+ is a valuable social media platform, or simply the newest shiny thing, even though self-proclaimed Google+ “experts” are multiplying like rabbits. It’s worth nothing, however, that Muck Rack, the site that tracks major journalists and what they’re writing about on Twitter, has listed more than 140 journalists… Read More
How would you rewrite this pitch for women’s magazines?
Juliet Hartley of St. Petersburg, Fla., writes: “I’ve been sending a lot of pitches to different magazines about my chic handmade hair accessories at BowAllure.com, but I just don’t hear anything back from them. It’s very frustrating. “I’m attaching a copy of a pitch I sent to a few magazines and would love to hear your input. I’ve… Read More
How to read Wall Street Journal, NY Times online for free
I’m always reluctant to link to articles in the Wall Street Journal from this blog—or from my ezine, The Publicity Hound’s Tips of the Week—because you can read them online for a short time, and then the newspaper puts them behind a paywall. But did you know you can still beat the system? BusinessInsider.com has… Read More
CEOs: Unusual hobbies, collections? Forbes wants you
Think beyond the office when you’re pitching stories about yourself or your company to journalists and bloggers. If your CEO has an unusual hobby or collection, Kym McNicholas of Forbes wants to know about it. She’s an anchor/reporter for the Forbes Video Network and reports and produces mostly video business stories. She she also contributes to… Read More
Letters to the editor offer clues to articles you can write
If you’re dying to write for a magazine, and you want to suggest an article topic that the editor will embrace, start by reading the letters to the editor. That’s what Publicity Hound Judy Soccio did. She specializes in historic window treatments and wrote an article that takes up several pages in the December issue of Victorian… Read More
So I’m in Fast Company this month? Big deal
I’d forgotten about Fast Company’s Influence Project until the tweets and emails started arriving last week, just after the November issue hit the streets. “Congratulations! Your photo is in the third row of The Influencer Project!” a friend wrote. I’d completely forgotten about the experiment, which started July 1, to identify the most influential person… Read More
Triple A’s magazine reviews travel, food books & more
While doing research for my webinar on Tuesday on “50+ Places Online to Promote Your Live & Virtual Events to Reach Your Target Market & Pull Sell-out Crowds,” I discovered that Home & Away, the magazine published for members of the American Automobile Association, reviews a wide variety of books, including some that you wouldn’t immediately… Read More
Comment on Forbes & AARP mags’ redesigns
Two big-circulation magazines are unveiling redesigns, and an almost guaranteed way to get into them is to comment on the redesigns through a letter to the editor and, of course, include the name of your company in your signature. Really crafty Publicity Hounds will be able to weave into the letters other information about their companies without… Read More
American Way magazine searching for Road Warriors
Attention speakers, trainers, sales people or anyone who feels like they spend most of their life in an airplane. You could be one of the winners of the 9th Annual Road Warriors Contest, sponsored by American Way, the inflight magazine of American Airlines. The Grand Prize winner will take home 2 million Hilton Hhonors® Bonus Points, 1… Read More