When a business associate told me last week that she couldn’t understand why LinkedIn froze her account, especially because she invited only a few dozen people to connect within several months, I had a pretty good idea how that happened. Three out of four of the people who invite me to connect with them on… Read More
Publicity Blog
When you tweet, you might end up on PleaseRobMe.com
Lots of people don’t think twice before advertising where they are, or where they’re going, on Twitter or Facebook. “Dinner’s only half made, but I’m rushing to pick up my kid from soccer.” “Leaving home and heading to a client meeting at Pete’s Bistro.” “Outa here for a weekend on the ski slopes.” If that describes you, and… Read More
Why I don’t worry about people giving away ebooks I sell
Twice this week, people who want to create ebooks but are afraid that the content will be plagiarized, or that their customers will give the ebooks to their friends, asked me how I prevent that from happening to my own ebooks. I don’t worry about it. Period. With one slight exception. When you turn a document into a PDF, the security… Read More
Video explains new changes to Facebook's home page
By Joan Stewart Frustrated Facebook users are still complaining about the redesigned home page. That’s my Number One complaint about Facebook. Just when I’m comfortable with the various tweaks and other changes they make, along comes a wholesale redesign, and I feel like I’m back where I started. Thanks to Christine Buffaloe, my virtual assistant, for pointing out… Read More
How to promote a group of expressive arts facilitators?
Gabrielle Javier-Cerulli, of Rochester, New York writes: “I just launched the Global Network of Expressive Arts Facilitators and need to get the word out about it and attract new members on an international scale. “It’s a membership-based organization for facilitators, all non-therapists, who use the creative process (painting, drumming, singing, journal writing, collage-making) with their… Read More
Action Sports Hub needs articles
Action Sports Hub is looking for action sports enthusiasts who can write articles. You can work you own hours from your home and at your own pace. Email samples. Write to them at Action Sports Hub Inc., 7071 Warner Ave., Suite F-416 Huntington Beach, CA 92647. If you’ve never written an article, see “How to Write How-to Articles.”
Resource links experts with radio shows that need guests
If you’re a guest expert, or a PR person who represents an expert, and you’re looking for radio talk shows and podcasts that need guests, don’t pitch only the big shows. Many of them are difficult to book, and you might be far better off trying to get onto shows that reach niched audiences. Check out RadioGuestList.com. You can… Read More
Let people comment at your blog without logging in first
By Joan Stewart One of the biggest frustrations of blogging is seeing too few comments at your blog—or no comments. Here’s one way to encourage comments. Don’t require people to first log in. Because I’ve created Google Alerts for my Publicity Hound website URL and my name, Google alerted me this morning to a blog post someone had written… Read More
Graphic artist needs ideas for promoting book video business
Jenni Bowring-McDonough of St. Paul, MN, writes: “My husband, Tim McDonough, is a graphic artist who is now producing book trailers at Standard Book Videos. “Because I work in publishing, I introduced him to our president who hired Tim to design several trailers (book videos) for us. That’s… Read More
Don’t let PR clients insert damaging info into press releases
If you’re a publicist or PR pro and write press releases for your clients, you’re making a big mistake if you let your clients determine exactly what the final version of a press release will say—particularly if that release is being sent to the traditional media. Of course, they should read it for accuracy and… Read More