If you’re interested in how other bloggers manage their blogs, or issues related to blogging, offer to participate in the surveys conducted by Blogging Common, part of the Berkman Center at Harvard University. The center sent me a link to a short survey that took less than 10 minutes to complete, and I’m looking forward to seeing… Read More
Publicity Blog
6 ways to avoid errors in press releases, blog posts
The next time you’re ready to send a press release, post an article to an online directory or publish a blog post, make sure it’s error-free. Mistakes are a bigger problem than you might think. The Sheboygan Press in Wisconsin, where I worked as the editor, says at its website that one-third of the corrections… Read More
Help a blind person sidestep the captcha on Facebook
Judith Bron of Spring Valley, NY, writes: “I’m not the only blind person in the world, nor am I the only one who doesn’t have a Facebook account. “However, I wouldn’t mind having Facebook and Twitter accounts or an active LinkedIn account. The problem is that whenever I go to these sites, I’m asked to identify something… Read More
Hear my business blogging tips Feb. 16 in Milwaukee
If you live in southeastern Wisconsin and you still aren’t blogging, or you need some ideas to kick-start your blog that isn’t attracting much attention, don’t miss this one. Join me at the Feb. 16 luncheon meeting of FOCUS, a networking organization for women business owners, management executives and professionals in Ozaukee County. I’m… Read More
5 things to do if your Facebook Fan Page disappears
Google “my Facebook Fan Page disappeared,” and you’ll see a long list of frustrated, aggravated, infuriated people—some of whom have accumulated thousands of fans—perplexed as to why their Fan Pages, and months of valuable content, are long gone. It happened to me, as I explained here. And it can happen to you. You may not… Read More
5 ways to spark more comments at your blog
This month’s guest post is by Ryan Schmitz, a freelance blogger from Milwaukee, Wis., who manages a portfolio of websites ranging from Milwaukee Condos to Waikiki Beach Travel. He also loves blog comments! If you have an idea for a guest post about how to promote using traditional or social media, email me with details. * * … Read More
Your LinkedIn headline should say ‘Call me.’ Does yours?
Does your LinkedIn headine set you apart from everyone else in your field? It should say to journalists and others who find you: “You need to contact his person, pronto!“ Until recently, my headline was so lame that I’m not even going to bore you with it here. It made me sound like every other publicity… Read More
Paint a picture with your blog, article headlines
The next time you write a headline for a blog post or an article, think of a headline that plants in the reader’s mind an indelible photo, or paints a picture. I found one that I love this morning. It accompanies an article by Vin Montello in one of last year’s issue of The Net… Read More
6 reasons to use Quora to promote your expertise
Update on April 1, 2011: Malanie Jordan has just written a helpful post that explains more about quora. See “Quora: 7 Reasons Why It’s My New Best Marketing Friend.” The more places online where you can convince people you’re an expert, the more attention you’ll receive and the more traffic you can pull to your… Read More
6 powerful ways for Twitterers to use Twellow
Looking for people in a certain niche on Twitter, but confused about how to find them? Twellow to the rescue. It’s like the Twitter Yellow Pages, with hundreds of categories and some really obscure niches. I spent several hours there recently looking for people who one of my corporate consulting clients can follow. Twellow grabs… Read More