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Hip hop magazine wants to feature women DJs with clout

Street Report Magazine is looking for women DJs to feature in its “DJs With Clout” section in the April issue. The magazine is a Southern-based hip hop publication that gives exposure to independent artists. Send a press kit to Kim Ellis. She urges you to spread the word about this media lead.

Writers, pitch your idea to TV producers, agents on Tuesday

If you dream of writing for TV—comedy, drama, reality, or alternative—but you’re not sure you’ve got what it takes, you can pitch your idea to a literary agent and TV producers next week and hear their feedback on your pitch. And it’s all free. Chad Gervich, author of the book Small Screen, Big Picture: A Writer’s Guide to… Read More

Top food trends and how PR people should pitch them

If you want publicity in traditional media for a food-related story, don’t miss these tips from Nancy Wall Hopkins, deputy editor of food and entertaining at Better Homes and Gardens. Brian Pittman of Bulldog Reporter interviewed her. Here’s a quick summary, but please read the entire article. After each one of Nancy’s tips, I’ve also given you some of my… Read More

Want your own radio show? Discover how on Thursday

If you write books, or you want to write one, don’t even think about catching the attention of a major publisher unless you have what’s called platform. The bigger your platform, the greater your influence and following. It’s that simple.  You can build your platform dozens of ways online and offline. One way is by having your own… Read More

Authors need tips to promote e-courses for journalists, authors

Linda Foirmichelli of Concord, NH and Jennifer Lawler of Lawrence, KS write: “We’re both well-established writers who offer e-courses in our areas of specialty.  Linda offers a class for magazine writers on how to break into magazines, starting April 13, and Jennifer will offer one for book authors on how to write a book proposal, starting May 4. … Read More

4 ways I censor myself in social media circles

When you tweet or post on somebody else’s Facebook wall, do you censor yourself? It’s an interesting question. Joyce Dierschke asked it at the Social Media Today blog, and it really made me think.   Recently, a Cisco job applicant tweeted his way out of a job. In New York, a PR guy at Ketchum got caught dissing Memphis, a city he was… Read More

Pitching Hispanic radio? Tie your pitch to the geographic area

If you’re pitching a story idea to a Spanish-language radio station, remember that the Hispanic market is diverse. If you’re planning to treat all stations the same, and deliver the same one-size-fits-all pitch, you’re doomed even before you begin. Dean Thompson, media relations associate at News Generation, a PR firm that specializes in radio media tours, offers… Read More

NY film-maker needs intern to do PR for documentary

Mitchell Teplitsky of New York, NY writes: “I am self-distributing a documentary to the home video and institutional markets. “I do my own PR, but as one-man band, it’s too much.  I’m thinking of trying to find an intern or PR firm pro bono.  The benefit: They’ll get to work with and learn how to… Read More

Gardeners, USAWeekend wants photos of giant fruits, veggies

It’s a strange time of year to be asking for photos of giant fruits and vegetables, but that’s exactly what USAWeekend magazine wants. Yesterday’s  edition invites gardeners to mail photos of large specimens. The magazine will announce entries on its website and might even publish them in a book. Photos don’t have to be from… Read More

Retirement community needs marketing tips

Keri Gerlach of Greenfield, WI writes: “I’m the marketing director for Clement Manor, a retirement community. My biggest challenge is a limited budget and limited resources targeting long term care and assisted living.  Not many folks are out there touring facilities until they have to, and given the economy, most are waiting even longer to… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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