By Roshanda PrattGuest Blogger If you’re looking for a strategic tool for your business, organization or book, consider live streaming. I love Periscope, the Number One app of 2015, owned by Twitter. Its tagline is “Explore the world through someone else’s eyes.” It’s the easiest way to broadcast live video from your phone, enabling you to… Read More
Publicity Blog
Dog Tweets–Prevention Magazine Drops Print Ads, Hikes Single-Copy Cost
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Media Prevention Magazine Drops Print Ads, Hikes Single-Copy Cost | Media – AdAge ow.ly/XP2xJ Marissa Mayer Cuts 15% of #YahooJobs, Saves Her Own (for Now) | via @PRNewser ow.ly/XX6Zp Social Media and… Read More
Dog Tweets–3-Step Guide to Celebratory #EmailMarketing
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 3-Step Guide to Celebratory #EmailMarketing – via @WebsiteMagazine ow.ly/XvCR0 Check out @mybookshepherd #pitchingtemplate and other #pitchingtips ow.ly/Xywjg RT @PRNews: Being a professional communicator is more about listening than communicating #TopWomenPR How “House… Read More
How to Pitch Anything and Make People Say, ‘Tell Me More’
One of the toughest problems Publicity Hounds face is explaining succinctly their book, product or service. Your 15-second pitch should be short enough to catch people’s attention but enticing enough to make them say, “Tell me more.” It’s Day 3 of the third annual Publishing at Sea cruise for authors. We’re aboard the monster “Allure… Read More
Dog Tweets–10 TIPS for Authors to Handle Bad Reviews
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 10 TIPS for Authors to Handle Bad Reviews > ow.ly/XnYth < “It’s NOT personal – It’s business.” #amwriting Monday Tips – 4 Content Tools You Can’t Live Without ow.ly/3yTveF #contentmarketing 6 Big… Read More
Bad Book or Product Review? Let it Go and Move On…
By Marcia Yudkin Heartsick over negative reviews on Amazon or Yelp? I want to tell you about an experience I recently had that, for me, put the phenomenon of reviews into perspective. To cope with an early-morning flight, my husband and I booked a room at a Days Inn near our local airport. To get… Read More
Dog Tweets–How The Right Message At The Right Time Can Resonate With The Media
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. How The Right Message At The Right Time Can Resonate With The Media | via @emsiPR #pitchingthemedia ow.ly/WUqxM Don’t submit any blog post that you wouldn’t feel comfortable posting on your site.… Read More
Dog Tweets–9 Other Ways to Use a Trade Show Banner for #Marketing
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 9 Other Ways to Use a Trade Show Banner for #Marketing ow.ly/WbBwf Looking to get started in #PR ? Check out this guide to internships & grad schemes put together by @GoooRooo… Read More
7 Easy Ways to Make Your Author Book Page Pop
By Elaine Fogel Every author needs a book page – a place for the title to call home. Yet, for many first-time authors and self-publishers, where do you start? As a marketing and branding specialist, even I had to start from scratch when I decided to write my new book, Beyond Your Logo: 7 Brand… Read More
Dog Tweets–Twitter to Put Ads Where Folks Without Accounts Can See Them
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Twitter to Put Ads Where Folks Without Accounts Can See Them bloom.bg/1NkiFNg via @technology Aha for #authors- learn why small email lists are often more profitable than big lists via @AuthorU-podcast: ow.ly/VNWgC… Read More