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Publicity Hound Archives

Online Marketing

Dog Tweets: 8 must-have items in your online press room

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 8 must-have items in your online press room. http://t.co/i2Naxxye 4 Social Media Goals Every Business Should Measure [I love #3]. http://ow.ly/dNir0  How To Get Amazon’s Top Customer Reviewers To Review Your Book. http://ow.ly/dNmyd Authors: Creative… Read More

Build your expertise, meet CEOs on Quora.com

Smart PR people and publicists encourage their clients to answer questions in their area of expertise at Quora.com, the social media site where you can ask and answer questions on any topic.   On my profile page, I’ve answered 43 questions so far and asked two. And in almost every case, I’ve picked up tips… Read More

Dog Tweets–6 ways your online press releases can help with your LinkedIn marketing efforts

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Before You Pitch to Media: A Checklist. http://ow.ly/cAO0U LinkedIn is crawling with reporters. Here’s how to connect. http://ow.ly/cCHtA How to block annoying telemarketing calls on your iPhone & Android. http://ow.ly/cCJKn 27 story ideas for… Read More

Secret publicity sauce on Amazon: Author Central profile

  This week’s guest post was written by Phyllis Zimbler Miller, co-founder of the online marketing company Miller MosaicLLC.com. She is the author of fiction and nonfiction books, including the new ebook, “Top Tips for How to Market Your Book on Amazon and Facebook.” She blogs about book publishing and marketing at  PhyllisZimblerMiller.com.    *    … Read More

7 publicity ideas for your arts and crafts business

Knitters, potters, stained glass makers, woodworkers, metal artists and anyone who sells arts and crafts from home often have a difficult time convincing traditional media and bloggers that they’re worth covering. From a journalist’s perspective, these can’t be real businesses, can they? Of course they can. Craft businesses have long been important to the U.S. economy… Read More

How to introduce me to your followers, earn commissions

People who love my publicity tips often refer me to their co-workers by forwarding a copy of my email newsletter, The Publicity Hound’s Tips of the Week, or suggesting that their friends visit my website or read this blog. That’s great, and I appreciate your kind words. But why not turn your referrals into a… Read More

List Your Books for Free in Family Friendly Book Directory

If you’ve written a book that’s family-friendly, don’t pass up this opportunity. John Riddle, founder “I Love To Write Day,” has a huge following, and he wants to list your book for free in his “Family Friendly Book Directory.” As the author of 34 books, including a dozen children’s titles, Riddle knows how challenging it can be… Read More

4 best-selling authors want your questions for webinar

If you want to become an author whose books fly off the shelves, don’t make many of the dumb mistakes that have cost other authors thousands of dollars in books they can’t sell and years of wasted effort. Bring your most burning questions about book writing, publishing and marketing to a free webinar tonight at… Read More

5 reasons you must promote your press releases

Writing a press release, and then not promoting it, means you’re missing opportunities galore for more readers and possibly more customers. Here are five reasons why you should be promoting your press releases (same as a news release): 1.  There’s too much noise online, including billions of press releases. Every day, people feel as though… Read More

How to Drive Nonstop Traffic to Your Press Releases

When you write a press release, you probably post it to your website. If you have a budget, you distribute it through one of the distribution services like eReleases, PRWeb or PR Newswire.  That’s a start. But you’re not done yet.  The immediate bump in traffic you see after distributing the release won’t last long. In… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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