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Publicity Hound Archives

Online Marketing

Top 75 PR blogs: Is your favorite on this list?

Matthew Watson, who blogs about technology PR, has compiled a list of the Top 75 PR blogs. Check the list and see if he included all your favorites. (This blog is Number 30, thank you.) He produced the list by plucking out blogs with the words publicity, PR and public relations from those on the AdAge Power 150.  That means… Read More

Ideas needed to promote website for do-it-yourself divorces

Jackie Stanley of Greensboro, N.C. writes: “I’m an attorney and recently launched a website which offers offers online courses that teach people how to handle their own simple divorce cases in North Carolina. “It teaches people who want to save time, money and hassle how to handle their own simple divorce actions. There are lots… Read More

Can journalists and consumers find you on Google?

If journalists and consumers are using Google to find someone with your expertise, and you’re not on the first page of the search results, they may call one of your competitors who ARE in one of the top three positions on the most popular search engine. Like Adam Armbruster who is #1 on Google for “TV advertising… Read More

Writers, follow these 9 photography tips to sell your photos

If you sell freelance articles to newspapers or magazines and you’d like to make a little extra money selling accompanying photos, but you’re a lousy photographer, this is your lucky day. I just got off the phone with Linda Martin, production coordinator for Shotgun Sports Magazine, who told me that she had a frustrating day… Read More

Perez Hilton’s 3 tips for a profitable blog

Perez Hilton,  the Hollywood gossip blogger named the #1 most influential “web celeb” by Forbes.com, tells Martha Stewart his top three secrets for creating a profitable blog. He blogs several times a day and gets an astounding 9 million visitors to his blog each day. Advertising at the site has made him a millionaire, although he won’t tell Martha… Read More

How to promote a website for alternative energy research?

Mike Michaud of Bonham Fannin County, Texas writes: I would like to get some ideas on how to promote a site that is all about pooling our financial contributions to fund alternative energy research, development and production. There are many promising technologies that are languishing due to government ineptness, red tape, corporate greed, banking failure… Read More

Think far beyond traditional media & target niches

Too many Publicity Hounds are still chasing after top-tier newspaper reporters, national magazine editors, the highest rated TV talk show hosts and major market radio deejays, hoping that if they mention you, you’ll make it big. Problem is, so are thousands of other publicity seekers. And because lots of those big media outlets reach a general audience of millions,… Read More

3 website mistakes that derail your publicity efforts

If you missed Tuesday’s teleseminar with Tom Antion, my mentor, who explained his (and my) three-pronged strategy for business success—Internet marketing, public speaking and success principles—you can download it. You’ll hear Tom talk about dozens of topics, including the three big mistakes many website owners make. I made the first one when I hired a company to create… Read More

Keepsake CD for birthdays, anniversaries needs promo ideas

Alaa el Ghatit of Libertyville, Illinois, writes: “I own a national service called LifeOnRecord which lets people capture and preserve their stories and memories from any phone.  The most popular product is a keepsake CD that people will give for birthdays, anniversaries and other events. “Here’s how it works. Someone planning the celebration will sign… Read More

A new publication, DVDs that will help with online publicity

Can you think of a good reason why you shouldn’t be concerned with Internet marketing, which is tied directly to your ability to generate publicity online? If so, let me know because I can’t think of one. If you have a website, and most of you do, you should know things like how much traffic you… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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