Perez Hilton, the Hollywood gossip blogger named the #1 most influential “web celeb” by Forbes.com, tells Martha Stewart his top three secrets for creating a profitable blog. He blogs several times a day and gets an astounding 9 million visitors to his blog each day. Advertising at the site has made him a millionaire, although he won’t tell Martha… Read More
Online Marketing
How to promote a website for alternative energy research?
Mike Michaud of Bonham Fannin County, Texas writes: I would like to get some ideas on how to promote a site that is all about pooling our financial contributions to fund alternative energy research, development and production. There are many promising technologies that are languishing due to government ineptness, red tape, corporate greed, banking failure… Read More
Think far beyond traditional media & target niches
Too many Publicity Hounds are still chasing after top-tier newspaper reporters, national magazine editors, the highest rated TV talk show hosts and major market radio deejays, hoping that if they mention you, you’ll make it big. Problem is, so are thousands of other publicity seekers. And because lots of those big media outlets reach a general audience of millions,… Read More
3 website mistakes that derail your publicity efforts
If you missed Tuesday’s teleseminar with Tom Antion, my mentor, who explained his (and my) three-pronged strategy for business success—Internet marketing, public speaking and success principles—you can download it. You’ll hear Tom talk about dozens of topics, including the three big mistakes many website owners make. I made the first one when I hired a company to create… Read More
Keepsake CD for birthdays, anniversaries needs promo ideas
Alaa el Ghatit of Libertyville, Illinois, writes: “I own a national service called LifeOnRecord which lets people capture and preserve their stories and memories from any phone. The most popular product is a keepsake CD that people will give for birthdays, anniversaries and other events. “Here’s how it works. Someone planning the celebration will sign… Read More
A new publication, DVDs that will help with online publicity
Can you think of a good reason why you shouldn’t be concerned with Internet marketing, which is tied directly to your ability to generate publicity online? If so, let me know because I can’t think of one. If you have a website, and most of you do, you should know things like how much traffic you… Read More
Publisher needs to promote humorous stories of quadriplegic
Susan Carter of Bloomington, Minnesota writes: “I own a small book publishing company and recently took on a project that’s near and dear to my heart: a memoir of the life of a man who has lived as a quadriplegic for more than 40 years. “It’s particularly relevant to returning vets who have sustained spinal cord injuries and amputations,… Read More
Author needs list of book clubs, book discussion groups
Larry Richards of Raleigh, North Carolina asks: “Where can an author get accurate information about the many book clubs and book discussion groups that exist in the U.S.? “My book is titled The Blind Prophet, one of six books in my Invisible War series, and it’s a story about angels and demons. It should be… Read More
How can the blind decipher images on online registration page?
Marcus Simmons, president of the Motown Automotive Professionals, asks: “I want to broaden my presence in the digital world and need to enroll in various online courses. “Since I’m blind, I can’t write down the characters in the image on the registration page, because my screen-reader can’t decipher images. Do your Hounds have any suggestions around this problem?”
Working with a virtual assistant? Follow these 4 golden rules
If you’ve hired a virtual assistant to help with your publicity campaign, or for any other tasks you don’t like to do or don’t have the talent to do, Tough Love & Accountability, or Four Golden Rules for Working with Your Virtual Assistant is must reading. Denise Aday of Aday VA Solutions, a Dallas, TX based virtual… Read More