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Publicity Hound Archives

Content Creation

Bloggers: Participate in Harvard’s blog research & surveys

If you’re interested in how other bloggers manage their blogs, or issues related to blogging, offer to participate in the surveys conducted by Blogging Common, part of the Berkman Center at Harvard University. The center sent me a link to a short survey that took less than 10 minutes to complete, and I’m looking forward to seeing… Read More

6 ways to avoid errors in press releases, blog posts

The next time you’re ready to send a press release, post an article to an online directory or publish a blog post, make sure it’s error-free. Mistakes are a bigger problem than you might think.  The Sheboygan Press in Wisconsin, where I worked as the editor, says at its website that one-third of the corrections… Read More

Hear my business blogging tips Feb. 16 in Milwaukee

If you live in southeastern Wisconsin and you still aren’t blogging, or you need some ideas to kick-start your blog that isn’t attracting much attention, don’t miss this one.    Join me at the Feb. 16 luncheon meeting of FOCUS, a networking organization for women business owners, management executives and professionals in Ozaukee County. I’m… Read More

5 ways to spark more comments at your blog

This month’s guest post is by Ryan Schmitz, a freelance blogger from Milwaukee, Wis., who manages a portfolio of websites ranging from Milwaukee Condos to Waikiki Beach Travel. He also loves blog comments!  If you have an idea for a guest post about how to promote using traditional or social media, email me with details. *     *    … Read More

Paint a picture with your blog, article headlines

The next time you write a headline for a blog post or an article, think of a headline that plants in the reader’s mind an indelible photo, or paints a picture. I found one that I love this morning. It accompanies an article by Vin Montello in one of last year’s issue of The Net… Read More

Of all the blog posts you’ve written, what’s your favorite?

When I spoke last week at the Meetup hosted by the Wisconsin Business Owners Network, the audience couldn’t get enough information on blogging. And tomorrow, when I speak about social media to a CEO Roundtable at the Milwaukee Athletic Club, I hope to convince at least one CEO to start a blog. But I’ll need success stories. … Read More

Wanted: Tips for finding executives 50 and older

This week’s Help This Hound question is from Bonnie Boots of Tampa Bay, Fla.: “I’m working with a client who offers training for business consultants through a membership site, Consultants Gold. “The faculty is made up of top-shelf experts who’ve successfully transitioned from business executive to independent business consultant. The ideal member for Consultants Gold is a… Read More

A clever way to satisfy complainers at your blog

If you’re a student of social media, you must follow Chris Brogan, not only for his content, but for the clever ways he keeps readers—and even complainers—coming back for more. In a recent post titled I Wish Chris Brogan Would, he includes 15 links to other blog posts in only five short paragraphs. The post… Read More

Publish an ebook for Kindle, fast: Free webinar 12/1

Three fast facts that show you why publishing ebooks for Amazon.com’s Kindle are such a big deal, especially if you’re an expert in your field: 1. The New York Times is now adding ebooks to its best-seller list. 2. For every 100 hardcover books Amazon is selling, it sells 143 Kindle ebooks. 3. Every ebook… Read More

How would you use this fun photo tool for publicity?

I found a very cool website where you can insert photos of yourself or others into other photos and create your own custom photos that really attract attention. It’s PhotoFunia.com. Insert your photo onto a billboard, turn it into a painting, or plaster it onto a big sign outside a sidewalk cafe, like a I did here. Turn it… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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