Content Creation

Author Training Aug. 13: Write a Mega-profitable Book Fast

One of the major frustrations of authors is the near impossibility of making money from their books. They mistakenly think a book is a revenue stream. For most of them, a book is a money pit. By time they pay for a cover designer, interior designer, editing, proofreading, printing and a distributor, they’ve spent all… Read More

Association of Publishers for Special Sales Needs Leaders to Start Local Chapters

This guest post was written by Brian Jud, an author, book-marketing consultant, seminar leader, television host, President of Book Marketing Works and a partner in Premium Book Company that sells books to non-bookstore buyers on a non-returnable, commission basis. Brian is the author of How to Make Real Money Selling Books (Without Worrying About Returns) and Beyond… Read More

7 Ways to Use Explainer Videos for Publicity, Promotion

Explainer videos tell your company’s story at your website, and explain how visitors will find value at the site. My video is the the first thing you see on my homepage at The Publicity Hound website, and it’s gotten more than 2,000 views. But these short videos aren’t only for your home page. After I… Read More

How Authors Can Use a Blog to Promote a Cause or Issue

By Nina Amir As an aspiring or published author, you’ve probably heard this advice: You need a blog. The reasons are always the same. A blog helps you develop your author platform, create a brand, build expert status, and promote your books. But did you know you can do something even more meaningful with a… Read More

11 Reasons to Join Me on the ‘Publishing at Sea’ Cruise

If you’re thinking of publishing a book, preparing to launch a book, or you need to revive sales for a book that’s fallen flat, the third annual Publishing at Sea cruise Jan. 24-31, 2016 is exactly what you need. We’ll depart from Fort Lauderdale, Fla., for Jamaica, Haiti and Cozumel aboard Royal Caribbean’s luxurious… Read More

How authors make it easy for people to find them online

This edited transcript is the third installment in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or listen on iTunes. If you think this advice is valuable, share this link with your social media… Read More

How authors become experts and promote expertise

This edited transcript is the first in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or listen on iTunes. If you think this advice is valuable, share this link with your social media friends,… Read More