When I attended Judith Briles’ Author U last year as a presenter who taught authors how to use social media to promote their books, I practically filled a notebook while seated in the audience listening to the other speakers. It was a lineup of the best of the best in the publishing industry. This year promises… Read More
Content Creation
Dog Tweets—Top 10 worst self-publishing mistakes.
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Top 10 worst self-publishing mistakes. http://t.co/qhU2TBz7 10 tips for building relationships with journalists through Twitter. http://ow.ly/a1FR0 Authors: 12 steps to a successful blog tour. http://ow.ly/a2zQI 8 ways to spring clean your LinkedIn profile. http://t.co/5mNwFy5A 7… Read More
Why I’m publishing my ezine on Tuesday and Saturday
Nothing is more frustrating for an ezine editor than to hear, “What happened to your newsletter? I used to get it and I loved it! But I haven’t gotten it for about six months.” During the 12 years I’ve been publishing The Publicity Hound’s Tips of the Week, I’ve heard that repeatedly. And I’m hearing… Read More
How to get your book reviews in front of librarians
Authors: If you have a book just months from publication, you might be so busy preparing for it that you forget about the websites, magazines and newsletters that librarians read before deciding what books to buy for their collections. The U.S. alone has an estimated 121,785 libraries. That’s a lot of potential customers, and a… Read More
Dog Tweets — B2B marketers devote 26% of their budget to content marketing
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. B2B marketers devote 26% of their budget to content marketing. [Infographic] http://ow.ly/9DnP2 Facebook’s latest news, announcements and media resources – Announcements – Introducing Interest Lists – Facebook http://ow.ly/9Ehxj Pinterest = digital crack for women.… Read More
Authors: If publishers reject your book title, don’t give up
When Mark Victor Hansen and Jack Canfield wrote their first “Chicken Soup for the Soul” book, they traveled to New York City to meet with about 12 publishers. Their agent came, too. After two days of shaking hands and discussing the book, not one publisher was interested. “They all said it was a stupid title,”… Read More
6 Ways to Overcome a Writing Setback
This guest post is written by Lior Levin, a marketing consultant for a company that offers to-do list tool applications for individuals and businesses, and who also consults at a psd to html company. * * * Whether you maintain a blog or develop user-friendly content for business websites, every writer fears getting… Read More
Dog Tweets — 7 Crucial Tactics for Writing a Radically Successful Guest Post
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 7 Crucial Tactics for Writing a Radically Successful Guest Post http://ow.ly/8TLYO Farts: The topic of a 6th-grader’s 1st-place speech. Here are 5 lessons from the speech: http://ow.ly/8TPHk 5 ways LinkedIn can freshen up and… Read More
Dog Tweets: Write killer headlines using this clever trick
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. How to write irresistible blog intros. http://ow.ly/8Em6E Chicago Tribune Offers Sunday Book Review Section for $99 a year. http://ow.ly/8FRZM Facebook timeline becoming mandatory for all users. (Ugh.) http://ow.ly/8HvgH 4 Simple Steps to a Facebook… Read More
Dog Tweets: 10 content marketing tips for 2012
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 10 content marketing tips for 2012. http://ow.ly/8mLqd Top 3 Video Marketing Lessons from Nielsen. http://ow.ly/8mLRO Bloggers: Want (recurring) donations from your readers? Just ask! http://ow.ly/8ohOz Daily newspapers going the way of the milkman. http://ow.ly/8ox57… Read More