Issue #828 June 21, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Become an Industry Expert Summer Story Ideas Join Me Today on iHeartRadio Hound Video of the Week This Weekend in the Hound House: My family is coming for a visit late next week. I’m almost done purging… Read More
Don’t Rule out Press Releases
Issue #827 June 17, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Don’t Rule out Press Releases What to Do When You Have No News Secrets of Publicity Superstars Hound Video of the Week This Week in the Hound House: I feel like an archaeologist when I dig around… Read More
How to Promote in a Guest Post
Issue #826 June 14, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue How to Promote in a Guest Post Juicy Freebies for Opt-ins How to be a Guest on National TV Hound Video of the Week This Weekend in the Hound House: If you want to keep mosquitoes at… Read More
Your “About” Page
Issue #825 June 10, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Your “About” Page Book Marketing for Under $1 How to Promote Locally Hound Video of the Week This Week in the Hound House: My feet hurt. My lower back aches. Even my butt is sore. But 35… Read More
Start a book publicity campaign at least 6 months before launch
I wish all authors would refer to the chart above, a complete timeline for book publicity campaign, a full year before they start writing their books. It’s courtesy of book publicist Kate Bandos. When she showed this to me a few years ago at an authors conference, my jaw dropped because it’s such a handy… Read More
Tell Your Story via Someone Else
Issue #824 June 7, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Tell Your Story via Someone Else Off-topic Pitches New Posts at My Blog Hound Video of the Week This Weekend in the Hound House: Bogie and I discovered a 100-acre park near our home that almost no… Read More
11 ways to use this publicity cheat sheet with your PR team
I found a gem of a little publicity cheat sheet I know you’ll love. Actually, it’s a big cheat sheet which is all the better because it’s one of the most thorough at-a-glance summaries I’ve seen anywhere on how to get publicity. It’s called simply a Publicity Primer and it was written by Kirk… Read More
Publicity for New Products
Issue #823 June 3, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Publicity for New Products Twitter Headers for iPhones How to Get Paid to Speak Hound Video of the Week This Week in the Hound House: If you’re a weekend warrior, traveler, gardener, runner or walker, you’ll want… Read More
How to Get “Yes” from an Editor
Issue #822 May 31, 2014
- How to Get “Yes” from an Editor
- What’s an Editorial Calendar?
- The Best Way to Get on Radio
- Hound Video of the Week
Write More Than One Bio
Issue #821 May 27, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Write More Than One Bio The Typo Police Wanted: Guest Bloggers Hound Video of the Week This Week in the Hound House: I’m nursing only one wound from the weekend in the garden. I bought an 18-inch… Read More