It’s my annual gift to you: “The Best of The Publicity Hound’s Tips of the Week of 2012” ebook. This year’s book includes 27 publicity and social media tips for businesses, schools, nonprofits, authors, speakers and experts, excerpted from my ezine, delivered each Tuesday and Saturday. Right-lick here and save the book to your hard… Read More
Don’t Educate the Reporter
The Publicity Hound’s Tips of the Week Issue #671 Dec. 15, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Don’t Educate the Reporter 2. Facebook Changes Privacy Settings 3. New Posts at My Blog 4. Hound Video of the Week This Weekend in the Hound… Read More
Need a fast, easy blog post? Ask 10 experts for advice
Bloggers, if you’re looking for a fast, easy, meaty blog post that your target audience will love and share with others, use this holiday blogging tip—a perfect way to keep your blog fresh when you’re taking time off. Email 10 experts and ask them to answer a question about a problem your audience struggles with. PR expert… Read More
Dog Tweets—8 reasons not to hire a PR firm
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 8 reasons not to hire a PR firm. [Lots of disagreement in the Comments section.] http://ow.ly/g0kK2 Instagram photos no longer visible on Twitter. http://ow.ly/g0kSI What Happens After the Facebook Like? 20 Tips To Engage… Read More
New LinkedIn Profile Pros & Cons
The Publicity Hound’s Tips of the Week Issue #672 Dec. 11, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Pros & Cons of New LinkedIn Profile 2. Promote Your Ebooks for Free 3. Your Own Membership Site 4. Hound Video of the Week This Week… Read More
Amazon: A 24/7 Cash Register
The Publicity Hound’s Tips of the Week Issue #670 Dec. 8, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Amazon: A 24/7 Cash Register 2. Use Music in Your Promotions 3. New Posts at My Blog 4. Hound Video of the Week This Weekend in… Read More
Use music to cut through the publicity noise
This guest post was written by Asbjoern Andersen, a Danish composer who, in addition to his music supervision, composes music for commercials, television and feature films. He also composes music for authors, speakers, experts and corporate clients who want to use their own distinctive music as part of their brand to differentiate themselves in the… Read More
Dog Tweets–How to create a corporate blogging team
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 30 newsroom employees at N.Y. Times will get the ax. http://ow.ly/fO9Bu How to create a corporate blogging team. http://ow.ly/fPFLm 9 things to do when you can’t afford a publicist. http://ow.ly/fQIVB Taking Control of Your… Read More
LinkedIn Kills Events App
The Publicity Hound’s Tips of the Week Issue #670 Dec. 4, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. LinkedIn Kills Events App 2. Tips for Holiday Book Sales 3. 24 Steps to a Great Webinar 4. Hound Video of the Week This Week in… Read More
Authors: 9 things to do when you can’t afford a publicist
When self-published authors call me and want a referral to a book publicist, I always ask how much they’ve budgeted for a publicist. They usually say: “Nothing” or “I haven’t thought about that yet” or “I can afford about $300.” They’re often shocked and disheartened when I tell them they need, at the very least,… Read More