#Publishingat Sea Day 3 takes us to Haiti, where I buy colorful batik crafts made by the island women. It’s the Read more
The Public Domain Goldmine
The Publicity Hound’s Tips of the Week
– Issue #1093 Jan. 24, 2017
- The Public Domain Goldmine
- 5 Underrated Social Media Tasks
- Easy Screen-Capture Video Tool
- Hound Video of the Week
Day 2: Best Book Marketing Tips for Authors
It was all book marketing, all day Sunday, on our first at-sea day, during the fourth annual Publishing at Sea cruise for authors. 8 a.m. Here are the three best take-aways from each of our our five speakers. Judith Briles — Your “About Me” Tip 1: Always enhance your 15-second pitch with numbers. Don’t just say you’ve coached… Read More
Day 1: We Welcome Our Authors on #PublishingatSea
There’s so much to see and do on the fourth annual Publishing at Sea cruise, that I’m giving a quick rundown of the previous day, sharing with you highlights of what we saw, learned and ate. You’ll see some of the best tips from our 18 hours of class time. And I’ll include fun tidbits,… Read More
Beware Gmail Scam
The Publicity Hound’s Tips of the Week
– Issue #1092 Jan. 21, 2017
- Beware Gmail Scam
- 7 Journalism Trends to Watch
- Clever “About Us” Pages
- Hound Video of the Week
Social Media Cheat Sheet
The Publicity Hound’s Tips of the Week
– Issue #1091 Jan. 17, 2017
- Social Media Cheat Sheet
- 6 Tips to Deal with PR Stress
- Join Me at Sea
- Hound Video of the Week
6 Tips for Dealing with Publicity Stress and the PR Grind
By Peggy Sealfon Promoting yourself can be challenging. But you can take several clear—and simple—steps to streamline the process and keep stress at bay. I used to own an advertising agency and, more recently, have become a life coach, author and publisher, so I’ve distilled advice into these six doable tips. 1. Create a simple… Read More
Captions for Your Facebook Videos
The Publicity Hound’s Tips of the Week
– Issue #1090 Jan. 14, 2017
- Captions for Your Facebook Videos
- What Reporters Want at Your Website
- 47 Resources for Writers
- Hound Video of the Week
Quick Fixes for 3 Video Mistakes
The Publicity Hound’s Tips of the Week
– Issue #1089 Jan. 10, 2017
- Quick Fixes for 3 Video Mistakes
- Clever Marketing Idea Pulls Leads
- Podcaster Wants Boomer Biz Owners
- Hound Video of the Week
Insurance Agent Uses Restaurant Gift Cards to Pull Leads
One of the best ways to get people in the door for your service-based business is to partner with another local small business and promote each other. For Wisconsin insurance agent Matt Nelson of American Advantage Insurance – Nelson Agency Inc., the key to generating leads galore is offering a $20 gift certificate to The Pasta… Read More