Danielle Keister is working on a research project for her group, the Virtual Assistance Chamber of Commerce, and needs a volunteer for a case study. She’s looking for one solo business owner—either a PR professional or business or marketing consultant—who is currently doing everything themselves in their business. They must not have any administrative support, and they must be willing… Read More
Robb Report needs boating, flying leads
Judy Mandell, a freelance writer for the “Robb Report,” the monthly magazine for ultra-affluent readers with an average household income of $1.18 million, is looking for aviation and boating stories for this winter and spring, but no profiles. What’s new, exciting, scary, wonderful, up-an-coming in terms of high-end boating and flying? No attachments, please. Email Judy. Take a… Read More
Following up can tilt publicity in your favor
Ask any journalist if people should follow up with them after sending a press release or emailing a pitch, and you’ll hear the word “No!” The persistent people who follow up, however, are sometimes the ones I write about in my ezine, “The Publicity Hound’s Tips of the Week,” or this blog. Last month, a publicist who… Read More
Build blog traffic with these 10 tips
Now that you have a blog, how do you drive traffic to it? Colin Delany, whose e.politics blog dissects the craft of social advocacy, passes along 10 excellent tips. To really build a following, he advises blogging no less than every other day. (Stop grumbling that you don’t have enough time!) As he correctly points out, the… Read More
Photo tips: It’s a camera, not a gun
If you’re taking publicity photos for your organization, or you’re hiring a freelance photographer to do it for you, keep in mind these photo tips courtesy of Sean McManus. I particularly like the one titled “No firing squad”: “It’s a camera, not a gun. Smile. Or at least, don’t look so terrified. People often shoot photos… Read More
Celebrity addresses can be yours for $1
I just got my hands on the mailing addresses for the agent, publicist or manager of these celebrities: Jodie Foster Meg Ryan Maggie Gyllenhaal Diana Krall Elizabeth Perkins Ming-Na I received an email from ContactAnyCelebrity.com, the subscription service that provides contact information for 54,696 celebrities, 6,890 celebrity representatives (agents, managers, publicists & attorneys) and 4,131 entertainment companies. I signed up… Read More
Germ-laden purse can make you sick
When I found a big splotch of dried chocolate ice cream on the bottom of my Coach purse last week, I was mortified How long has THAT been there, I wondered. And how many people have seen it and said nothing? The next day, I read the first item in Marilee Tolen’s ezine, titled “Can Your Purse Make… Read More
Public Radio International producer shares pitching tips
Thinking of pitching public radio with your story? If so, first read these pitching tips from Charles Munroe-Kane, courtesy of Bulldog Reporter. Munroe-Kane produces “To The Best of Our Knowledge” and “Zorba Paster on Your Health” for Public Radio International and says he isn’t interested in breaking news events but, rather, a “cultural” look at the… Read More
A national TV show is yours for $400 a month
If you’ve always wanted to have your own national TV show, but you don’t have the energy to make all the right contacts in New York or Hollywood, that’s OK. You can have your own show for less than $400 a month. Don’t have $400 to spend? You can have the show anyway and actually make a profit by selling sponsorships.… Read More
Free press release writing course needs promo ideas
I’m starting a big promotion campaign for my free email course called “89 Ways to Write Powerful Press Releases” and I’m looking for ideas from my Hounds so I don’t miss anything. I’m looking for: —Contact information for bloggers and ezine editors who would be interested in this course. I’ve already contacted many of them, but I want… Read More