If you want to create a video for an upcoming event as part of your publicity campaign, or for a product or service you’re launching, and you’re on a tight deadline, here’s a great alternative to a talking-head video where you have to look good. Animoto lets you produce TV-quality music videos using your own photos, or… Read More
How can a D.C. artist piggyback onto recent publicity?
Karren Jeske, APR of Milwaukee, Wis. writes: “My friend is an emerging fine artist in the Washington, D.C. area. “He was recently featured in Elan magazine, a publication that showcases talented North Virginia artists. The magazine imcluded a photograph of one of his paintings on the magazine cover and included photos of six more inside. “What are… Read More
Find Her a Job, Collect a Bounty
The Publicity Hound’s Tips of the Week Issue #449 May 5, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =============================== In This Issue =============================== 1. Find Her a Job, Collect a Bounty 2. Your Blog & Twitter 3. Wanted: Facebook Success Stories 4. At the End of Your Radio Interview… 5.… Read More
How to market psychodrama training to doctors, attorneys?
Karen Carnabucci of Racine, Wis. writes: “I’m a psychotherapist working with psychodrama, the creative arts therapies and experiential therapies and I’ve been building my practice slowly and patiently. “Most of my clients have insurance benefits which they use when they see me. Now I want to shift my practice to offer training to helping professionals,… Read More
Job-hunter offers $6,000 finder’s fee on LinkedIn
If you’re unemployed and desperate, it’s time to muster a little creativity, stage a kick-butt publicity stunt, and call on your LinkedIn connections to help land the perfect job. Enter Beverly Shepard, who has been job-hunting for 16 months and jobless since January when The Virginia-Pilot newspaper eliminated her job as marketing manager and her entire department. Here’s her… Read More
Don’t let Twitter & Facebook steal you away from your blog
When I started Twittering a year ago, I noticed I was spending far more time there than at this blog, and I wondered if other bloggers were finding the same thing. So I asked the question on Twitter and Facebook. Indeed, many bloggers admitted to either abandoning their blogs, or posting far less frequently. That’s a huge… Read More
Twitter app helps promote Tweetups and other live events
If you’re promoting a Tweetup, an event where people who Twitter come together to meet in person, or an event that’s open to anyone regardless of whether they tweet—like a class, a book-signing, a fund-raiser, or a fashion show at a department store—check out Twtvite. Just fill in the blanks on the screen (event name, where,… Read More
Bloggers, ask the right question: ‘What if I’m sued tomorrow?’
If you blog, the worst of your worries shouldn’t be how many times to post, or what to write about, or whether to use WordPress or Typepad. Your Number One concern—the question bloggers never think to ask—should be: “What if somebody sues me tomorrow for copyright infringement, defamation or invasion of privacy—what does that mean?” Here’s what… Read More
Bloggers, What if You’re Sued?
The Publicity Hound’s Tips of the Week Issue #448 April 28, 2009 ========================================== “Tips, Tricks and Tools for Free Publicity” ================================ In This Issue ================================ 1. Bloggers, What if You’re Sued? 2. Gardening Story Ideas 3. ZooLoo’s Intern Contest 4. Sneak into Inflight Magazines 5. Promoting a Concierge Service 6. Help This Hound 7. Hound… Read More
Human/pet psychic wants ideas for marketing her business
Terri Jay of Washoe Valley, Nev. writes: “I am a psychic messenger for humans and pets. My main focus right now is to generate private reading clients and also to get the word out about what I do. “I am able to communicate with people who have Alzheimer’s, dementia, autism, or those in a coma.… Read More