Hugo Tschudin of River Vale, N.J. writes: “My booklet, Wake Up to Abundant Energy: 113 Ways to Make it Easy to ‘Rise and Shine,’ takes the struggle out of getting up in the morning. “I’d like to find licensees who could buy the booklets in bulk to give away to customers who request a catalog,… Read More
25 Reasons to Hate Facebook
The Publicity Hound’s Tips of the Week Issue #452 May 26, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue =============================== 1. 25 Reasons to Hate Facebook 2. Getting onto Oprah 3. How Oprah Expert Got onto CNBC 4. Ask the Politicians for Help 5. How to Promote… Read More
Don’t let Facebook confuse or intimidate you, or you’ll miss out
When I created my profile on Facebook many months ago, I was reluctant to use the site because I found it incredibly confusing. Most days, I just ignored it. In the process, I missed numerous opportunities to start building a community of people who cared about what I had to say, promote my business, and give people… Read More
Join me on VoiceAmerica Friday for my best publicity tips
When a producer calls you and needs you to fill in for a guest who has canceled, move a mountain if you must, and say yes. That’s what I did when Jon Missall of VoiceAmerica Business Network called yesterday afternoon and asked if I’d serve as a fill-in on the PRInsider show this morning with… Read More
Grow your business, beat competitors with your own book
For sales people and business owners ONLY: Answer this question in 10 seconds or less. If you sell a product or service, what’s the one thing that sets you apart from your competitors? If your answer isn’t “a book,” you could be leaving money on the table. If you own a business/professional practice, or certainly if… Read More
Facebook’s Missed Opportunity
The Publicity Hound’s Tips of the Week Issue #451 May 19, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue =============================== 1. Facebook’s Missed Opportunity 2. Animoto Caveat 3. 104-Year-Old Who Twitters 4. 5 Myths About Writing a Book 5. How an Artist Can Recycle Publicity 6. Help… Read More
Roommate-meeting events need to target 25-to-35 age group
Dave Kadavy of Chicago, Ill. writes: “I run a roommate-meeting event called Flatmate Meetup. It’s kind of like speed-dating, but for roommates. I started it in San Francisco and expanded it to Chicago. We now have almost 1,400 members between the two cities. “We currently promote the event by posting on Craigslist where people look… Read More
SEO tip will encourage journalists, customers to call
If a journalist uses the search engines to search for a source with your expertise, Google may return to her a long list of possibilities on the left side of the screen. There’s a clever trick you can use to prod that journalist into picking up the phone and calling you—even if she’s on deadline… Read More
Hate social media? This may change your mind—and the boss’s
Do you hate Twitter and refuse to use it because “who cares what I had for lunch?” Do you abhor Facebook and predict it will be passe by next year, so why go through all the trouble of creating a profile? Does your boss prohibit people from using Facebook at work? And nix your budget… Read More
Lazy Way to Create Fun Video
The Publicity Hound’s Tips of the Week Issue #450 May 12, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =============================== In This Issue =============================== 1. Lazy Way to Create Fun Video 2. 7 Deadly SEO Mistakes 3. ‘World’s Best Job’ PR Stunt 4. Dump That Default Avatar 5. How to Reach… Read More