The Publicity Hound’s Tips of the Week
– Issue #1280 Dec. 1, 2018
- Piggyback onto Scooter Injuries Trend
- 15 Publicity Hits for a Turkey Trot
- Tuesday: TV Guest Bookers Tell All
- Hound Video of the Week
How Researching Reporters Results in Better Stories
My client was ecstatic. She answered a HARO query from a journalist who writes for a magazine published for a giant trade association. The story would be read by thousands of people in my client’s target market. The reporter’s query, very specific, wouldn’t likely result in a lot of replies from HARO subscribers because… Read More
Pitching? 4 Types of Killer Subject Lines
The Publicity Hound’s Tips of the Week
– Issue #1279 Nov. 27, 2018
- Pitching? 4 Types of Killer Subject Lines
- Ban These PR Buzzwords
- Event Reminders
- Hound Video of the Week
How a Speaking Fee Sells More Products
The Publicity Hound’s Tips of the Week
– Issue #1278 Nov. 23, 2018
- How a Speaking Fee Sells More Products
- SpeakerMatch Finds Events That Need You
- How to Get Started as a Paid Speaker
- Hound Video of the Week
Create a “Best Gifts” List
The Publicity Hound’s Tips of the Week
– Issue #1277 Nov. 20, 2018
- Create a “Best Gifts” List
- Free Digital Posters, Photos
- Today: Author Tips from Jack Canfield
- Hound Video of the Week
Why I Love Email Interviews
The Publicity Hound’s Tips of the Week
– Issue #1276 Nov. 17, 2018
- Why I Love Email Interviews
- Find Gold in Your Blog Drafts
- Hackers Are Targeting Createspace
- Hound Video of the Week
46 Big Websites Want Content
The Publicity Hound’s Tips of the Week
– Issue #1275 Nov. 13, 2018
- 46 Big Websites Want Content
- How to Repurpose 5-Star Book Reviews
- How to Promote Small Business Saturday
- Hound Video of the Week
Why I Love Email Interviews with Journalists (You Should Too)
If you subscribe to HARO, the free media leads service that sends you dozens of queries from working journalists three times a day, you’ve probably seen requests from reporters who want to use email, and not the telephone, to interview sources. You might think that your time would be better spent with someone who wants… Read More
7 Ways to Promote Small Business Saturday on Nov. 24
It’s wedged between Black Friday and Cyber Monday, a day set aside by American Express to encourage people to shop locally. If you own a brick and mortar business, you have opportunities galore to promote Small Business Saturday for free. This year’s it’s celebrated on Nov. 24. Here are seven of my favorite ideas: 1. Create… Read More
4 Ways to Find Newsworthy Topics
The Publicity Hound’s Tips of the Week
– Issue #1274 Nov. 10, 2018
- 4 Ways to Find Newsworthy Topics
- Do This if You Want National Publicity
- 13 Places to Speak & Meet Customers
- Hound Video of the Week