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Take Precautions When Newsjacking in an Era of Fake News
When I first saw the story a week ago that Meghan Markle and Prince Harry had decided to raise their baby as “gender-fluid,” the first word that came to my mind was newsjacking. That’s the word invented by PR expert David Meerman Scott that describes the publicity tactic of injecting your commentary quickly into a… Read More
Phrases to Eliminate from Your Pitches
The Publicity Hound’s Tips of the Week
– Issue #1339 Dec. 17, 2019
- Phrases to Eliminate from Your Pitches
- Facebook Changes You Need to Know
- The #1 HARO Mistake
- Hound Video of the Week
Don’t Ask Friends to Review Your Book
The Publicity Hound’s Tips of the Week
– Issue #1338 Dec. 10, 2019
- Don’t Ask Friends to Review Your Book
- How to Use LinkedIn to Sell Out Events
- Important Message for YouTube Creators
- Hound Video of the Week
Stop Using This Word in Interviews
The Publicity Hound’s Tips of the Week
– Issue #1337 Dec. 3, 2019
- Stop Using This Word in Interviews
- Too Little Blog Traffic? Do This
- Story Idea: Are Gift Cards Tacky?
- Hound Video of the Week
Cringe-worthy PR Pitches
The Publicity Hound’s Tips of the Week
– Issue #1336 Nov. 26, 2019
- Cringe-worthy PR Pitches
- Another Cliche to Avoid
- Today: Help with Your Online Course
- Hound Video of the Week
How Amazon is Hurting Your Book Sales
The Publicity Hound’s Tips of the Week
– Issue #1335 Nov. 19, 2019
- How Amazon is Hurting Your Book Sales
- Editing Tip: Read Your Copy Out Loud
- How to Follow Up Pitches
- Hound Video of the Week
50 Annoying Phrases That Infect Writing
The Publicity Hound’s Tips of the Week
– Issue #1334 Nov. 12, 2019
- 50 Annoying Phrases That Infect Writing
- Why Your Podcast Needs a Trademark
- The Question You’re Not Asking
- Hound Video of the Week
Flattering Poses for Fabulous Photos
The Publicity Hound’s Tips of the Week
– Issue #1333 Nov. 5, 2019
- Flattering Poses for Fabulous Photos
- Thursday: Get Booked on National TV
- November Publicity Ideas
- Hound Video of the Week
Ghosting: A Perfect Hook This Week
The Publicity Hound’s Tips of the Week
– Issue #1332 Oct. 29, 2019
- Ghosting: A Perfect Hook This Week
- How to Market in Social Media Groups
- It’s Time for Your 2020 Predictions
- Hound Video of the Week