The Publicity Hound’s Tips of the Week Issue #507 June 1, 2010 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http://publicityhound.com/ http://www.publicityhound.mobi/ http://www.publicityhound.net/ (Blog) http://www.publicityarticles.net/ (Ezine Archives) ========================================== “Tips, Tricks and Tools for Free Publicity” Receive this ezine direct to your desktop http://www.publicityarticles.net/feed/rss/ =================================== In This Issue =================================== 1. BP’s Fake Twitter Account 2. Publicize Your Social Media… Read More
Consultant needs help launching new product for biz leaders
Anne Graham of Vancover, British Columbia writes: “I’ve developed a great toolkit for business leaders with 33 specific techniques they can use to lead their firms out of the recession. It’s called “Recession Proof and Recovery Ready: The 91 Day Business Tune-up Toolkit.” It’s a 314-page physical product, stuffed full of every instruction, checklist, etc.… Read More
Should BP pressure Twitter to remove the fake feed?
Here’s a tweet posted yesterday from the Twitter account known as @BPGlobalPR: That’s just one of a steady stream of sarcastic tweets that, as of this morning, has attracted more than 96,000 followers, almost 10 times more followers than BP has at its own Twitter account. CNET News offers a good summary of who might be… Read More
How a guest blogger pitched me and made me say ‘yes’
If you’re pitching a blogger with an idea for a guest blog post, take a cue from James Nissen. James pitched me last night regarding a guest blog post about how he built the buzz for SecretintheDirt.com, a free golf website hosted by PGA Champion Steve Elkington, legendary masters champion Jackie Burke, and Internet golf sensation… Read More
Your Press Release on Steroids
The Publicity Hound’s Tips of the Week Issue #506 May 26, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Your Press Release on Steroids 2. Newbies: Free Social Media Webinar 3. Use Blog Sub-heads 4. Advertise in This Ezine 5. Help This Hound 6. Hound… Read More
Oprah looks for the next big TV star—Is it you?
If you’ve always dreamed of having your own TV show because you just KNOW it would be a lot better than all the other junk on the tube, this is your chance. Oprah Winfrey and her new network, OWN TV, are looking for the next big TV star. Not surprisingly, that certain someone must have… Read More
How freelancers can use Twitter to find journalists, sources
Freelance writer Angie Gambino, one of myLinkedIn connections, invited me to respond to her question on how freelancers can use Twitter. I came up with several ideas and added more to the list: Follow journalists in your target market. Regardless of whether they follow you, pay attention to what they’re tweeting. Retweet some of their… Read More
‘The Publicity Hound’s Tips of the Week’ now accepts ads
I’ve been publishing a free weekly newsletter for almost 10 years, and accepting paid ads never appealed to me. I hated reading them in text-based newsletters but never minded them at all in HTML newsletters where they aren’t obtrusive. Since I’ve always published in text-only, I never gave ads a second thought. But when I… Read More
Creator of novelty soaps needs social media, marketing advice
Cindy Tollen of El Paso, Texas writes: “I am a one woman shop at SudznBubbles.com and I sell custom and novelty glycerine soap products, bath salts, body butter and lip balm—some of it around a food theme. You can buy a soap that looks like a piece of lucious peach pie, a cupcake or a… Read More
Why You Shouldn’t Quit Facebook
The Publicity Hound’s Tips of the Week Issue #505 May 18, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Why You Shouldn’t Quit Facebook 2. Questions the Media Love 3. How Survey Publicity Snowballs 4. Story Ideas for June 5. Hound Joke of the Week… Read More