If you use coupons on your Facebook Fan Pages, particularly if those coupons are bringing more leads and sales, I’d like to see them. Include the link in the comment section below, explain how you created the created the coupon, and the results you’ve seen. I’m looking for examples for a course I’m teaching. I’m familiar with… Read More
12 more fill-in-the-blank headlines for your articles, blog
Suffering from headline writer’s block? If so, don’t sweat it. Over the weekend, I stopped at my local bookstore and scanned the covers of the June issues of several dozen business and consumer magazines and found these 12 headlines which you can tweak and turn into your own: Turn the _______ You Have into the _______ You Want… Read More
How to Catch CNN’s Attention
The Publicity Hound’s Tips of the Week Issue #508 June 8, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. How to Catch CNN’s Attention 2. Add Facebook’s ‘Like’ Button 3. Still Not Done Writing Your Book? 4. Promoting a Course for Execs 5. Help This… Read More
New to publicity? Here’s a free 6-part email course
If you’re new to publicity and you don’t know where to start, here’s one of the best places. Sign up for a free subscription to PitchRate.com, a service that connects sources with journalists, bloggers and anyone who provides content. PitchRate was created by Drew Gerber of Press Kit 24/7. I wrote all about here… Read More
Family relationship experts need tips to promote free ebook
Rosemary Lichtman, Ph.D. & Phyllis Goldberg, Ph.D of Los Angeles, Calif. write: “We are family relationship experts who have developed an ebook, ‘Courage and Lessons Learned.’ “It’s full of practical tips that help you take the first steps toward a new goal—running a 5K, starting your own business, reconnecting with an old friend. By… Read More
Need an expert? Look at one of the article directory sites
If you’re looking for an expert source because you need to hire a speaker, or you want a guest for your podcast, or you’re doing research for a book, don’t get discouraged if you don’t find one on Twitter, Facebook or LinkedIn, or by Googling . There’s still a large percentage of people—even experts—who aren’t at… Read More
Online visibility: 13 ways to build a following
This month’s guest blog post was written byJames Nissen. Last week, I shared James’ pitch and wrote about How a guest blogger pitched me and made me say ‘yes’ * * * By James Nissen “It does not matter how slowly you go as long as you do not stop.” — Confucius One of… Read More
Think social media is a fad? I dare you to watch this video
By Joan Stewart The Publicity Hound If you work for a company, and the boss won’t let you participate in social media on company time “because it’s just a fad,” here’s a powerful video that will prove the boss wrong. Or maybe YOU’RE the one who needs convincing. If you own a business and you… Read More
The perfect video to shame the social media naysayers
Is that smart-aleck friend of yours constantly berating you for tweeting and blogging, chiding you for wasting your time, and claiming that it’s just a fad? What about that “you-can’t-change-my-mind” boss who refuses to let the company have a blog “because we want to control what people say about us”? Ask for just five minutes… Read More
2 ways to use controversy: At your blog and in a poll
By Joan Stewart There’s no better ingredient than controversy to draw attention to your blog, and encourage your social media followers to join the conversation. Here are two good examples of controversial topics that are doing just that. Yesterday, my partner, Jeanne Hurlbert, posted here about Leveraging Social Media: How BP’s Foes are Hijacking Their… Read More