If you’re promoting a Tweetup, an event where people who Twitter come together to meet in person, or an event that’s open to anyone regardless of whether they tweet—like a class, a book-signing, a fund-raiser, or a fashion show at a department store—check out Twtvite. Just fill in the blanks on the screen (event name, where,… Read More
Bloggers, ask the right question: ‘What if I’m sued tomorrow?’
If you blog, the worst of your worries shouldn’t be how many times to post, or what to write about, or whether to use WordPress or Typepad. Your Number One concern—the question bloggers never think to ask—should be: “What if somebody sues me tomorrow for copyright infringement, defamation or invasion of privacy—what does that mean?” Here’s what… Read More
Bloggers, What if You’re Sued?
The Publicity Hound’s Tips of the Week Issue #448 April 28, 2009 ========================================== “Tips, Tricks and Tools for Free Publicity” ================================ In This Issue ================================ 1. Bloggers, What if You’re Sued? 2. Gardening Story Ideas 3. ZooLoo’s Intern Contest 4. Sneak into Inflight Magazines 5. Promoting a Concierge Service 6. Help This Hound 7. Hound… Read More
Human/pet psychic wants ideas for marketing her business
Terri Jay of Washoe Valley, Nev. writes: “I am a psychic messenger for humans and pets. My main focus right now is to generate private reading clients and also to get the word out about what I do. “I am able to communicate with people who have Alzheimer’s, dementia, autism, or those in a coma.… Read More
11 publicity tips for retailers who sell tea—or anything else
Publicity Hound Ruth Furman, a PR specialist and a speaker at this weekend’s World Tea Expo in Las Vegas will be among panelists who will discuss ways tea retailers can generate publicity. She asked if I could provide some tips for her handout, and I thought I’d share them here. These tips are written specifically… Read More
You Have No Control
The Publicity Hound’s Tips of the Week Issue #447 April 21, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue ================================ 1. You Have No Control 2. Help the Unemployed 3. Social Networking Annoyances 4. Dating Service of PR 5. Promote a Women’s Website 6. Help This Hound… Read More
Dallas/Fort Worth concierge service asks for marketing ideas
Shametra L. Thomas of Dallas, Texas writes: “I have a new concierge business, The Savvy DFW Mommy, in Dallas, Texas. The business targets professional/working moms. “It serves the Dallas/Fort Worth area and specializes in on call personal assistance, corporate concierge services, home organization, home improvement project management, event planning, personal shopping, and style and decor… Read More
Oprah, here are 5 ways to improve your Twitter bio
Dear Oprah: Welcome to the Twittersphere. The 324,821 followers you’ve managed to amass in two days put to shame the measly 6,572 I’ve attracted in about a year. But I can’t help myself. Please, please, do something a little more creative with your bio! “Live your best life” is fine. Unlike the 140-character limit for tweets, however, Twitter gives you 160… Read More
Am I stingy by not answering a LinkedIn question? You decide
When I checked my email this morning, somebody who I know invited me to answer a question she had posted at LinkedIn. She was asking for suggestions on how to promote something. Just as I started to answer it, I noticed that she was asking for a private answer, not a public one. I stopped in mid-sentence, left… Read More
WomensMedia.com needs promotion/media kit ideas
Karen Kalisek of Escondido, Calif. writes: “WomensMedia.com a seven-year-old website that has undergone a major overhaul and is in the process of relaunching. “We pride ourselves in offering ‘expert advice for working women.’ Currently, we have 30,000 unique website followers each month (20% of those are overseas), 10,000 follow the blog, Women’s Lunch Talk, and, 1,000 listen to… Read More