Dave Kadavy of Chicago, Ill. writes: “I run a roommate-meeting event called Flatmate Meetup. It’s kind of like speed-dating, but for roommates. I started it in San Francisco and expanded it to Chicago. We now have almost 1,400 members between the two cities. “We currently promote the event by posting on Craigslist where people look… Read More
SEO tip will encourage journalists, customers to call
If a journalist uses the search engines to search for a source with your expertise, Google may return to her a long list of possibilities on the left side of the screen. There’s a clever trick you can use to prod that journalist into picking up the phone and calling you—even if she’s on deadline… Read More
Hate social media? This may change your mind—and the boss’s
Do you hate Twitter and refuse to use it because “who cares what I had for lunch?” Do you abhor Facebook and predict it will be passe by next year, so why go through all the trouble of creating a profile? Does your boss prohibit people from using Facebook at work? And nix your budget… Read More
Lazy Way to Create Fun Video
The Publicity Hound’s Tips of the Week Issue #450 May 12, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =============================== In This Issue =============================== 1. Lazy Way to Create Fun Video 2. 7 Deadly SEO Mistakes 3. ‘World’s Best Job’ PR Stunt 4. Dump That Default Avatar 5. How to Reach… Read More
Promote anything by creating quick videos with Animoto
If you want to create a video for an upcoming event as part of your publicity campaign, or for a product or service you’re launching, and you’re on a tight deadline, here’s a great alternative to a talking-head video where you have to look good. Animoto lets you produce TV-quality music videos using your own photos, or… Read More
How can a D.C. artist piggyback onto recent publicity?
Karren Jeske, APR of Milwaukee, Wis. writes: “My friend is an emerging fine artist in the Washington, D.C. area. “He was recently featured in Elan magazine, a publication that showcases talented North Virginia artists. The magazine imcluded a photograph of one of his paintings on the magazine cover and included photos of six more inside. “What are… Read More
Find Her a Job, Collect a Bounty
The Publicity Hound’s Tips of the Week Issue #449 May 5, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =============================== In This Issue =============================== 1. Find Her a Job, Collect a Bounty 2. Your Blog & Twitter 3. Wanted: Facebook Success Stories 4. At the End of Your Radio Interview… 5.… Read More
How to market psychodrama training to doctors, attorneys?
Karen Carnabucci of Racine, Wis. writes: “I’m a psychotherapist working with psychodrama, the creative arts therapies and experiential therapies and I’ve been building my practice slowly and patiently. “Most of my clients have insurance benefits which they use when they see me. Now I want to shift my practice to offer training to helping professionals,… Read More
Job-hunter offers $6,000 finder’s fee on LinkedIn
If you’re unemployed and desperate, it’s time to muster a little creativity, stage a kick-butt publicity stunt, and call on your LinkedIn connections to help land the perfect job. Enter Beverly Shepard, who has been job-hunting for 16 months and jobless since January when The Virginia-Pilot newspaper eliminated her job as marketing manager and her entire department. Here’s her… Read More
Don’t let Twitter & Facebook steal you away from your blog
When I started Twittering a year ago, I noticed I was spending far more time there than at this blog, and I wondered if other bloggers were finding the same thing. So I asked the question on Twitter and Facebook. Indeed, many bloggers admitted to either abandoning their blogs, or posting far less frequently. That’s a huge… Read More