By Joan Stewart Don’t jump head-first into social media without first identifying your target audience. If you miss this critical step, you could end up wasting a lot of time and energy by reaching out to people who aren’t interested in what you have to say. The My Creative Team blog suggests you ask several questions that can… Read More
Giving free speeches? More places where you can speak
If you’re giving free speeches in your community as a way to practice before you start charging a fee, or simply to market your business, here are more places where you can speak. Add them to the list I offfered a few weeks ago when I first saw this query in the SpeakerNetNews ezine. When you… Read More
Top 10 ways to get free publicity from the Tiger Woods mess
Piggybacking onto hot celebrity gossip ranks right up there as one of the best ways to generate free publicity for your product, service, cause or issue. But hurry. This story may be old news by the end of the week. Here are the Top 10 ways to create free publicity for yourself by participating in the… Read More
Not getting blog comments? 6 ways to get people talking
By Joan Stewart If you’re blogging, but nobody’s listening, take heart. Cathy Stucker, aka The Idea Lady, offers six great tips on how to encourage people to comment at your blog. Ask questions at the end of your blog posts, she says. And be controversial by taking a contrarian stand on an issue. I love her suggestion of interacting… Read More
What if Your Lawyer is Wrong?
The Publicity Hound’s Tips of the Week Issue #481 Dec. 1, 2009Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. What if Your Lawyer is Wrong? 2. Website Magnets: Pet Ecards 3. Pitching Ellen, Rachael & Cavuto 4. Promoting a Book About Christians 5. Help This Hound… Read More
Can't write? Can't blog? Use a recorder & transcriber
By Joan Stewart If you’re still not blogging because you’re not a very good writer, or you don’t have time to write, here’s an easy solution. Dictate your thoughts about a topic into a hand-held recorder. Then, find an assistant to transcribe what you’ve recorded and—voila!—you’ve got a blog post. I was talking to one… Read More
Author needs help selling tips booklets for senior citizens
Ted Fuller of Lafayette, Calif., writes: “Thanks to you and Paulette Ensign, the Tips Booklet Queen, I have completed my first two booklets. “‘The Best Ideas Yet About Aging Successfully is 16 pages, and ‘Tips for Writing a Great Memoir is 12 pages. Now comes the grind of contacting book and gift store distributors, retirement… Read More
Ebooks offer talk radio contact info for specific niches
If you’re trying to get onto radio talk shows to promote your book, product, service, cause or issue—and you’re on a tight budget—a series of inexpensive ebooks will help you locate the contact information for shows in specific niches. Talk radio advocate Francine Silverman has based the ebooks on her book, Talk Radio Wants You:… Read More
Stop Talking About Yourself
The Publicity Hound’s Tips of the Week Issue #480 Nov. 24, 2009Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Stop Talking About Yourself 2. Call Your Trade Associations 3. Oprah’s Farewell 4. For Artists Only 5. Help This Hound 6. Hound Quote of the Week 7.… Read More
Author needs help promoting a book on Christian civility
Mitch Carnell of Charleston, SC, writes: “My book, Christian Civility in an Uncivil World, has just been published and I need help promoting it. The other contributors from different denominations are all much better known than I am. “The publisher sells mostly online and relies on distributors to get it into bookstores and on Amozon. … Read More