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Publicity Hound Archives

Joan Stewart

Family relationship experts need tips to promote free ebook

Rosemary Lichtman, Ph.D. & Phyllis Goldberg, Ph.D of Los Angeles, Calif.  write: “We are family relationship experts who have developed an ebook, ‘Courage and Lessons Learned.’          “It’s full of practical tips that help you take the first steps toward a new goal—running a 5K, starting your own business, reconnecting with an old friend.  By… Read More

Need an expert? Look at one of the article directory sites

If you’re looking for an expert source because you need to hire a speaker, or you want a guest for your podcast, or you’re doing research for a book, don’t get discouraged if you don’t find one on Twitter, Facebook or LinkedIn, or by Googling . There’s still a large percentage of people—even experts—who aren’t at… Read More

Online visibility: 13 ways to build a following

This month’s guest blog post was written byJames Nissen. Last week, I shared James’ pitch and wrote about How a guest blogger pitched me and made me say ‘yes’ *     *     *       By James Nissen      “It does not matter how slowly you go as long as you do not stop.” — Confucius     One of… Read More

Think social media is a fad? I dare you to watch this video

By Joan Stewart The Publicity Hound If you work for a company, and the boss won’t let you participate in social media on company time “because it’s just a fad,” here’s a powerful video that will prove the boss wrong. Or maybe YOU’RE the one who needs convincing. If you own a business and you… Read More

The perfect video to shame the social media naysayers

Is that smart-aleck friend of yours constantly berating you for tweeting and blogging, chiding you for wasting your time, and claiming that it’s just a fad? What about that “you-can’t-change-my-mind” boss who refuses to let the company have a blog “because we want to control what people say about us”? Ask for just five minutes… Read More

2 ways to use controversy: At your blog and in a poll

By Joan Stewart There’s no better ingredient than controversy to draw attention to your blog, and encourage your social media followers to join the conversation. Here are two good examples of controversial topics that are doing just that. Yesterday, my partner, Jeanne Hurlbert, posted here about Leveraging Social Media: How BP’s Foes are Hijacking Their… Read More

BP’s Fake Twitter Account

The Publicity Hound’s Tips of the Week Issue #507 June 1, 2010 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http://publicityhound.com/ http://www.publicityhound.mobi/ http://www.publicityhound.net/ (Blog) http://www.publicityarticles.net/ (Ezine Archives) ========================================== “Tips, Tricks and Tools for Free Publicity” Receive this ezine direct to your desktop http://www.publicityarticles.net/feed/rss/ ===================================         In This Issue =================================== 1. BP’s Fake Twitter Account 2. Publicize Your Social Media… Read More

Consultant needs help launching new product for biz leaders

Anne Graham of Vancover, British Columbia writes: “I’ve developed a great toolkit for business leaders with 33 specific techniques they can use to lead their firms out of the recession.  It’s called “Recession Proof and Recovery Ready: The 91 Day Business Tune-up Toolkit.”  It’s a 314-page physical product, stuffed full of every instruction, checklist, etc.… Read More

Should BP pressure Twitter to remove the fake feed?

Here’s a tweet posted yesterday from the Twitter account known as @BPGlobalPR:   That’s just one of a steady stream of sarcastic tweets that, as of this morning, has attracted more than 96,000 followers, almost 10 times more followers than BP has at its own Twitter account. CNET News offers  a good summary of who might be… Read More

How a guest blogger pitched me and made me say ‘yes’

If you’re pitching a blogger with an idea for a guest blog post, take a cue from James Nissen. James pitched me last night regarding a guest blog post about how he built the buzz for SecretintheDirt.com, a free golf website hosted by PGA Champion Steve Elkington, legendary masters champion Jackie Burke, and Internet  golf sensation… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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