If you’re working on a new product and you’ll need ideas on how to promote it, tune in to a free webinar at 1 PM Eastern Time tomorrow, sponsored by Bulldog Reporter and The NewsMarket, the media’s online source for free video. It’s called “Mastering Online Video to Launch New Products: How PR Can Create Compelling… Read More
Writer’s guidelines for publications that will pay you
If you’ve been writing lots of free articles and posting them at places like online article directory sites to promote your expertise, good for you. But sometimes, you want to write for a publication that’s willing to pay you. Or you might want to create an additional revenue stream as a freelance writer, like I do. … Read More
Video-sharing websites go beyond YouTube
YouTube isn’t the only video-sharing website. Check out these 10 others, courtesy of Sree Sreenivasan, at left, technology reporter for WNBC.com and WNBC-TV in New York City. He also teaches journalism at Columbia University. Using video in your press releases is a very effective way to promote your business, or your product, service, cause or issue. It’s… Read More
Photo tips to make your product look its best
If you need a photo of something you’re selling on eBay, or a product photo for your media kit or website, and you don’t have a bucket of money to spend on a professional photographer, check out this great list of photo tips courtesy of AuctionBytes.com. They explain how to buy inexpensive lights and other gadgets that will help you… Read More
Capture email addresses, publicity with these 55 freebies
Are you letting visitors come to your website, look around, then leave without asking them for their email addresses? If so, shame on you. That’s no different than a stopkeeper letting customers walk into the store without asking, “Is there something I help you find?” Some of those visitors, by the way, might be journalists doing research… Read More
RedEye, free Chicago tabloid, to publish on Saturday
RedEye, the free tabloid published by the Chicago Tribune, will start publishing a weekend edition, delivered for free, each Saturday. The newspaper is one of the many free tabloids that have sprung up in major cities throughout the U.S. to capture advertising and readership in the 18-to-34 age bracket, a group in which readership has been eroding. The… Read More
Flower magazine to debut March 15
Flower, the first magazine written for flower enthusiasts and novice and professional floral designers, will hit the newsstands on March 15. The quarterly publication will feature beautiful photography and articles on topics like learning how to hand-tie a simple bouquet, pick the perfect container, or take a garden tour across the southeast. It will include an events calendar featuring lectures, flower shows,… Read More
Social media categories added at EzineArticles.com
EzineArticles.com announces that it has added three new categories to help cover the exploding Social Media trend: Internet & Online Businesses: Social-Networking Social Networking is fueled by sites such as MySpace, LinkedIN, Ryze and savvy web 2.0 netpreneurs that are helping their own web audience discover new ways to network with each other online. Internet & Online… Read More
‘Procreation Vacation’ helps writer procreate, not just write
One of the best ways to attract media attention for your product, service, cause or issue is to invite journalists to actually experience your story, not just report it. That’s what PR firm Quinn & Co. did when trying to generate publicity for its client, Starwood Hotels and resorts worldwide. The firm discovered that the locals in the… Read More
Top 150 marketing blogs in U.S.
One of the best ways to generate publicity is to create a “Top 10” list. But if you want to start a real buzz online, make the list a lot longer. For example, how about choosing the best bloggers in your area of expertise? PR/marketing blogger Todd Andrlik’s “Top 150 Marketing Blogs” list shows how to do it. I like five things… Read More